Talk:Social media marketing

This is the talk page for discussing improvements to the Social media marketing article.
This is not a forum for general discussion of the article's subject.

Put new text under old text. Click here to start a new topic.
New to Wikipedia? Welcome! Learn to edit; get help.

Article policies

Find sources: Google (books · news · scholar · free images · WP refs) · FENS · JSTOR · TWL

Archives: Index, 1, 2, 3: 30 days

Computing Low‑importance

	This article is within the scope of WikiProject Computing, a collaborative effort to improve the coverage of computers, computing, and information technology on Wikipedia. If you would like to participate, please visit the project page, where you can join the discussion and see a list of open tasks.ComputingWikipedia:WikiProject ComputingTemplate:WikiProject ComputingComputing articles
Low	This article has been rated as Low-importance on the project's importance scale.

Internet culture Mid‑importance

This article is within the scope of WikiProject Internet culture, a collaborative effort to improve the coverage of internet culture on Wikipedia. If you would like to participate, please visit the project page, where you can join the discussion and see a list of open tasks.Internet cultureWikipedia:WikiProject Internet cultureTemplate:WikiProject Internet cultureInternet culture articles

Mid

This article has been rated as Mid-importance on the project's importance scale.

WikiProject Internet culture To-do:

Here are some tasks awaiting attention:

Article requests : View all requested internet culture articles
Expand : Pick an article from here or here
Photo : Category:Internet culture articles needing images
Stubs : All stubs are located here
Other : Category:Internet self-classification codes (!?); Try to get YouTube to FA; Tag all articles you find with {{WikiProject Internet culture}}
- See also Category:Internet culture articles needing attention

Marketing & Advertising Mid‑importance

	This article is within the scope of WikiProject Marketing & Advertising, a collaborative effort to improve the coverage of Marketing on Wikipedia. If you would like to participate, please visit the project page, where you can join the discussion and see a list of open tasks.Marketing & AdvertisingWikipedia:WikiProject Marketing & AdvertisingTemplate:WikiProject Marketing & AdvertisingMarketing & Advertising articles
Mid	This article has been rated as Mid-importance on the importance scale.

This article was the subject of an educational assignment. Further details were available on the "Education Program:Mount Saint Vincent University/LIBR 2100: Introduction to Research in the Information Age (Summer 2015)" page, which is now unavailable on the wiki.

Citation suggested

Advertising is beginning to move viewers from the traditional outlets to the electronic ones. ^[1]

References

^ Dilham, A.; Sofiyah, F. R.; Muda, I. (2018). "The internet marketing effect on the customer loyalty level with brand awareness as intervening variables". International Journal of Civil Engineering and Technology. 9 (9): 681–695.

Semi-protected edit request on 20 September 2024

It is requested that an edit be made to the semi-protected article at Social media marketing. (edit · history · last · links · protection log)

This template must be followed by a complete and specific description of the request, that is, specify what text should be removed and a verbatim copy of the text that should replace it. "Please change X" is not acceptable and will be rejected; the request must be of the form "please change X to Y".

The edit may be made by any autoconfirmed user. Remember to change the |answered=no parameter to "yes" when the request has been accepted, rejected or on hold awaiting user input. This is so that inactive or completed requests don't needlessly fill up the edit requests category. You may also wish to use the {{ESp}} template in the response. To request that a page be protected or unprotected, make a protection request.

1st section of page:

Most social media platforms such as: Facebook, LinkedIn, Instagram, and X, among others, have built-in data analytics tools, enabling companies to track the progress, success, and engagement of social media marketing campaigns. Companies address a range of stakeholders through social media marketing, including current and potential customers, current and potential employees, journalists, bloggers, and the general public. Marketers use a variety of techniques and strategies to promote content across a wide array of social media channels. Because of this, research has identified that social media marketing messages are often disrupted by various types of 'noise' within the network, including technical, material, and architectural noise, which interfere with message clarity at key interception points. Addressing these disruptions can help marketers improve communication effectiveness and support consumers in navigating technological barriers when engaging with digital content (Hardcastle, K., Edirisingha, P., & Cook, P. (2024). Identifying sources of noise within the networked interplay of marketing messages in social media communication. International Journal of Internet Marketing and Advertising, 20(2), 164-187.)

This adds some academic rigour to what the page is discussing and uses evidence to support InvisibleThinker83 (talk) 09:38, 20 September 2024 (UTC)[reply]

[1] Dilham, A.; Sofiyah, F. R.; Muda, I. (2018). "The internet marketing effect on the customer loyalty level with brand awareness as intervening variables". International Journal of Civil Engineering and Technology. 9 (9): 681–695.

[1]