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The name "Bluetooth" was proposed in 1997 by Jim Kardach of Intel, one of the founders of the Bluetooth SIG. The name was inspired by a conversation with Sven Mattisson who related Scandinavian history through tales from Frans G. Bengtsson's The Long Ships, a historical novel about Vikings and the 10th-century Danish king Harald Bluetooth. Upon discovering a picture of the runestone of Harald Bluetooth[7] in the book A History of the Vikings by Gwyn Jones, Kardach proposed Bluetooth as the codename for the short-range wireless program which is now called Bluetooth.[8][9][10]
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Etymology
The companies Ericsson, IBM, Toshiba, Nokia and Intel are behind the standard. The basis for the standard was a project at Ericsson Mobile Communications (ECS) in Lund during the 1990s initiated by Nils Rydbeck, Penny Link. The very first specification was written by Tord Wingren and the project came to be called MC Link (MC = MultiCommunicator). From 1997, the project was led by Örjan Johansson and specifications and basic technology were developed by Torbjörn Gärdenfors, Sven Mattisson and Jaap Haartsen[5]. In 1997, a collaboration with Intel also began, which led to the formation of a development group for Bluetooth in 1998.
Mattison says that the name Bluetooth came about after a presentation of the concept (then called MC Link) that he made together with Jim Kardach from Intel before a consortium in Toronto. According to Mattison, the presentation "didn't go any further". Afterwards, over a beer, he and Kardach talked about Vikings, which Kardach was interested in. After returning to Lund, Mattison sent a copy of Frans G. Bengtsson's novel Röde Orm to Kardach. Kardach thought the thing that the fictional Harald holds in the book was a good model for collaboration, and suggested Bluetooth as the internal working name. 194.103.247.33 (talk) 12:33, 2 April 2024 (UTC)[reply]