Cafe Barbera
Café Barbera is an Italian coffeehouse and fast casual dining franchise registered with the International Franchise Association (IFA) since 2015.[1] It operates franchises in Europe, the Middle East, Africa, Asia and South America. The first Cafè Barbera opened in 2004 in Dubai and is named after the first Café Barbera founded by Domenico Barbera in 1870 in Southern Italy. It is considered one of the oldest companies in Europe and is still managed by the Barbera family.
Business concept
[edit]Domenico Barbera established his coffee roasting business, named Caffé Barbera, in 1870 in Southern Italy,.[2][3] Being one of the five oldest coffee companies in Europe, [citation needed] the franchise company Café Barbera opened its first corporate coffeehouse in Dubai in 2004. The first franchisee location opened in Dubai in 2009.
Franchise operations
[edit]Café Barbera became a member of the International Franchise Association in 2015. It has locations in Europe, South America, UAE, UK, Greece, Egypt, Ghana, Iraq, Kuwait, Bahrain, Morocco, Jordan, Ukraine, Pakistan, Djibouti & Philippines.[4] The company opened its first UAE coffee house location in Dubai in 2004 and had ten stores by 2020.[5] In 2013, the first Brazilian franchised Café Barbera opened.[6] There were multiple locations in Brazil by the end of 2015. The company also opened its first coffee shops in Africa in 2013. Several Café Barbera opened in 2014 in the Middle east and by the end of 2015 there were 15 coffee houses in the region. Café Barbera entered also Pakistan[7] in 2018 with four locations in the country. Between 2016 and 2019 stores were opened in Middle East, UK and Somaliland,[8] Jordan, UAE and the United Kingdom. In 2019, Forbes Middle East featured the Cafe Barbera concept in the March issue as one of the fastest growing Italian coffee brand in the Middle East.[9] Café Barbera has extensive growth plans in 2020 onward, with new stores opening in the UK, USA, Greece, Georgia, Saudi Arabia, UAE, Egypt, Palestine, Djibouti, Indonesia, Malaysia and the Philippines.[10]
See also
[edit]References
[edit]- ^ "Member Since 2015 Cafe Barbera Franchise". IFA. Retrieved June 7, 2019.
- ^ "1870". Barbera (in Italian). Retrieved July 14, 2019.
- ^ "1870". Barbera. Retrieved July 14, 2019.
- ^ "Our Locations". Cafe Barbera. Retrieved April 20, 2020.
- ^ "Cafe Barbera to open four new shops in Dubai and Saudi Arabia". Gulf Business. September 28, 2015. Archived from the original on January 26, 2016. Retrieved January 10, 2016.
- ^ Cerentini, Vagner (November 14, 2015). "Santa Cruz receives the largest coffee franchise in Italy". Riovale Journal. Retrieved January 10, 2016.
- ^ Wattoo, Sahar. "Step aside Italian! Ramazan is here. Bon appetit!". Daily Times. Archived from the original on February 4, 2016. Retrieved January 5, 2016.
- ^ Mwajuma, Pendo (January 7, 2016). "Somaliland: Café Barbera Brings Centuries Old Coffee Traditions to Hargeisa". Somaliland Sun. Archived from the original on January 10, 2016. Retrieved January 10, 2016.
- ^ "Cafe Barbera : Bringing a taste of italy to the coffee loving middle east".
- ^ "Cafè Barbera expands MENA presence with Djibouti store". Allegra World Coffee Portal. November 29, 2022. Retrieved June 7, 2019.