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Brit Award for Global Success

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Brit Award for Global Success
Awarded forAchievement in excellence in music
CountryUnited Kingdom (UK)
Presented byBritish Phonographic Industry (BPI)
First award2013-2019, 2025
Currently held bySabrina Carpenter (2025)
Most awardsOne Direction, Adele, and Ed Sheeran (2)
Websitewww.brits.co.uk

The Global Success Award is a special achievement award given by the British Phonographic Industry (BPI), an organisation which represents record companies and artists in the United Kingdom.[1] The accolade is presented at the Brit Awards, an annual celebration of British and international music.[2] The honourees are determined by the Brit Awards voting academy with over one-thousand members, which comprise record labels, publishers, managers, agents, media, and previous winners and nominees.[3] The award is presented to an artist with "phenomenal global sales" during the eligibility period and, as of 2025, can be awarded to both British and international performers.

History

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The award was first presented at the 2013 Brit Awards and was then presented annually until 2019. On 10 February 2025, it was announced that the award would be revived and presented to Sabrina Carpenter, who would become the first international artist to receive the honour.[4] The BBC suggested that the decision to revive an award for which only British acts had previously been eligible and present it to Carpenter was "a thinly-veiled ploy" to get her to perform at the ceremony and that the decision had only been taken because "they needed something to honour Sabrina".[5][6]

Recipients

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Inaugural recipients and two-time winners One Direction
Adele has been selected to receive the award twice.
Year Recipient(s)
2013 One Direction
2014
2015 Sam Smith
2016 Adele
2017
2018 Ed Sheeran
2019
2020
2021
2022
2023
2024
2025 Sabrina Carpenter

Artists with multiple wins

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2 wins

References

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  1. ^ "About the BPI". British Phonographic Industry (BPI). Archived from the original on 6 December 2015. Retrieved 22 February 2014.
  2. ^ "BRIT Awards". British Phonographic Industry (BPI). Archived from the original on 9 March 2014. Retrieved 22 February 2014.
  3. ^ "And the nominees are..." Brits.co.uk. British Phonographic Industry (BPI). Retrieved 22 February 2014.
  4. ^ Smith, Thomas (10 February 2025). "Sabrina Carpenter Joins the BRIT Awards Lineup as a Performer and Honoree". Billboard. Retrieved 10 February 2025.
  5. ^ "Brit Awards 2025: The real winners and losers". BBC News. 2 March 2025. Retrieved 3 March 2025.
  6. ^ Saunders, Emma (6 March 2025). "Brit Awards prompt 825 complaints about music stars to Ofcom". BBC News. Retrieved 6 March 2025.