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Yango Group (company)

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Yango Group is a tech ecosystem that offers ride-hailing, public transport data, delivery, e-grocery, adtech, maps, entertainment services, AI voice assistant and others.

The company is headquartered in Dubai[1][2] and operates in more than 30 countries in Europe, Africa, the Middle East, South Asia, and South America.[3] CEO of Yango Group is Daniil Shuleyko.[4]

Yango Group
FoundedOctober 2018; 6 years ago (2018-10)
HeadquartersDubai
Area servedOver 30 countries
IndustryIndustry Tech company
URLyango.com

History

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Yango initially started in 2018 as a brand developed by the team of Yandex Taxi and managed by Ridetech International B.V., a subsidiary of Yandex N.V., a Netherlands-registered holding company for the Russian IT conglomerate Yandex LLC.[5][6] As of now Yango Group operates independently with HQ in Dubai.[7]

A Yango car in Espoo, Finland (2020).

Since its inception, the company’s flagship service Yango Ride has grown to operate in more than 25 countries. Its business model focuses on collaborating with local taxi companies, enhancing their efficiency through technology rather than owning vehicles or employing drivers directly. By empowering local partners to optimize their operations, Yango Ride began supporting the development of small and medium-sized businesses in its initial markets as early as 2018.[3]

Yango has diversified its operations beyond ride-hailing to include sectors such as mapping, mobility, entertainment, robotics, AI smart devices and so on.[3]

Africa

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Yango Ride's beta app was launched in Abidjan, Ivory Coast on October 4, 2018.[8]

Since then Yango Ride has expanded to more African countries, including Ghana in 2019[9][10], Senegal[11] and Cameroon[12] in 2021, Angola[13], DRC, Mozambique and Zambia[14] in 2022, Namibia[15], Ethiopia[16] and Morocco in 2023.

In November 2021 street-hailing drivers of Ivory Coast organized strikes against Yango blaming the company for working with VTC drivers, which has been outside the scope of the current legislation in the country.[17] Later the VTC concept had been introduced to the legislation, providing Yango and other ride-hailing services in the market with opportunity to obtain temporary licenses.

Item delivery started to roll out in Africa in 2022 with Ivory Coast being the first market.[18]

In 2023, the company launched its food delivery business in Abidjan, Ivory Coast,[19] and Lusaka, Zambia.[20] Then the development of the superapp began, which as of 2025 includes services such as Yango Ride, Yango Delivery, Food Delivery, Buy & Sell, Navigator, Places and Games.[21][22]

Later in 2023 Yango ride-hailing business started operations in Ethiopia,[23] hitting one million users in less than a year since its launch.[24]

In December 2024, Beninese authorities suspended Yango Ride, accusing it of operating without authorization, and asked the company to regularize this situation "within two months".[25]

In Zambia and other African nations, Yango Group supports STEM programs and offers free courses in data analytics, and organises hackathons[26]. In Cameroon, the company aids programs like Technovation Cameroon, helping young girls explore tech innovation.[3]

Asia and the Middle East

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In 2022, the company introduced Yango Deli Tech (later rebranding to Yango Tech) in GCC.[27] Yango Tech provides solutions for retailers, E-commerce and Q-commerce, offering tools for digital transformation, fulfillment and delivery management, commerce, customer experience, and analytics. As of 2024, the company partnered with Nana, Al Sadhan, and Spar among others.[28][29][who?]

In 2022, its ride-hailing service was rolled out in Azerbaijan and Dubai, UAE.[30] As of September 2024, the service was also launched in Abu Dhabi in partnership with Abu Dhabi Mobility.[31]

In 2023, the company’s ride-hailing service became available in Pakistan[32], the car rental service Yango Drive went live in Dubai[33], and Yango Tech expanded to Turkey, partnering with PtteM.[32]

In September 2023, Yango Tech expanded to India.[34] In 2024 the latter partnered with a chain of grocery stores Bombay Gourmet in India.[35]

Later that year Yango launched Yasmina, an Arabic-speaking, human-like AI assistant.[36]

Yango’s ride-hailing business was officially launched in Israel on December 10, 2018.[37] Yango's beta ride-hailing app was installed by 100,000 users in the first two weeks.[38] In 2024 the company had sold its ride-hailing business in Israel to local investors.[39]

In November 2023, the company introduced its navigation app Yango Maps in Dubai.[40]

In the beginning of 2024 Yango launched Yango Play[41], an entertainment super app, in seven MENA countries, including UAE, Kuwait and Egypt.[42]

In May 2024 Yango introduced its AI-driven warehouse robotics and pick-and-place solutions in Dubai.[43]

Yango’s ride-hailing business was officially launched in Israel on December 10, 2018.[44] Yango's beta ride-hailing app was installed by 100,000 users in the first two weeks.[45] In 2024 the company had sold its ride-hailing business in Israel to local investors.[46]

Latin America

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Yango functions as a super-app in Peru, Bolivia, Guatemala, and Colombia. Depending on the country, the super-app includes services such as food delivery, item delivery, transport, buy&sell, navigation and ads.

The company began its expansion into South America in August 2022 with the launch of its ride-hailing service in Bolivia, starting in La Paz and Santa Cruz.[47]

In 2023, Yango entered Guatemala with the launch of ride-hailing service.[48] Also that year Yango Ride appeared in Peru, and then the company extended with delivery, public transport data, maps and navigation in the country.[49]

Same year Yango also entered Colombia, offering Yango Ride in Medellin, Cali, Barranquilla, Cucuta and Bucaramanga.[50] In 2024 the company scaled its operations by introducing Yango Transport[51] and Yango Delivery[52], solidifying its position as a super-app and multi-service provider in the Colombian market.

Europe

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In November 2018 Yango expanded to Finland.[53] Finland's largest national newspaper Helsingin Sanomat recommended not to download the app due to security risks from data collection.[54] Following an investigation, the Finnish Communications Regulatory Authority found that Yango's terms of service were essentially the same as Uber's. Soon after, Helsingin Sanomat published a follow-up article comparing permission rights requested by various taxi applications and placed Yango second after Uber.[55]

In 2021, Yango launched its ride-hailing platform in Norway[56] and rolled out its grocery delivery service in Paris and London[57].

In 2022, the company closed express delivery services for groceries in Britain and France, shifting to a B2B model focused on Q-commerce, e-commerce, and retail solutions under the Yango Tech brand.[58]

In August 2023 the Norwegian and Finnish data privacy authorities told Yango to stop processing data about their citizens in Russia, after the Russian government introduced a legal duty for the company to deliver personal information to the Russian Federal Security Service.[59] However, the Finnish regulator later clarified that the legislation did not apply to taxi services, leading to the decision not to enforce the ban. Similarly, Norway, which had considered implementing a comparable ban, chose not to issue a formal order. As of 2025, the service continues to operate in both countries.[60]

The taxi activities are prohibited in Estonia and Latvia.[61]

Special features

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Yango Ride does not have its own cars or drivers, partnering instead with local transport companies and drivers. In countries where the company operates, its partners have opened dedicated driver centers.[62][63]

See also

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References

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  1. ^ "RIDETECHNOLOGY GLOBAL FZ-LLC in Dubai". Infobel. 2024-09-27. Retrieved 2024-09-27.
  2. ^ "Yango sets up global office in Dubai". Gulf Business. 2023-10-19. Retrieved 2024-09-27.
  3. ^ a b c d "Scaling smart: How Yango Group blends tech with community needs - Arabian Business: Latest News on the Middle East, Real Estate, Finance, and More". www.arabianbusiness.com. 2024-12-17. Retrieved 2025-02-18.
  4. ^ Bhoyrul, Anil (2025-01-15). "Inside Yango Group's Hyperlocal Vision: Daniil Shuleyko, CEO, Yango Group". Entrepreneur. Retrieved 2025-01-29.
  5. ^ "Opencorporates Yango". opencorporates.com. Retrieved 2 May 2023.
  6. ^ "Yango Privacy Policy". yango.com. Retrieved 2 May 2023.
  7. ^ "Togo suspends Russian ride-hailing app Yango".
  8. ^ "Publi-reportage/ Côte d'Ivoire : Lancement à Abidjan d'un service international de commande de taxi via l'application mobile Yango". Abidjan.net. Retrieved 2020-01-13.
  9. ^ "Yango taxi app launched in Ghana". BusinessGhana. 7 June 2019. Retrieved 2020-01-15.
  10. ^ "Yandex launch Yango Taxi App in Ghana". ANONYMOUS GHANA. 2019-06-07. Retrieved 2020-01-15.
  11. ^ "Transport : Yango, le taxi en ligne débarque au Sénégal | Socialnetlink". Actualités technologiques et startup au Sénégal et en Afrique (in French). 2021-12-10. Retrieved 2022-06-10.
  12. ^ Economie, Investir au Cameroun Télécom, Banque, Energie, Com, Média, Droit, Assurances, Gestion publique, Tourisme. "Mobilité : après Douala, Yango, service en ligne de covoiturage, lance ses activités à Yaoundé". Investir au Cameroun (in French). Retrieved 2022-06-10.{{cite web}}: CS1 maint: multiple names: authors list (link)
  13. ^ Costa, Tatiana (2022-04-29). "Yango arrives in Angola and is looking for drivers". Ver Angola. Retrieved 2024-09-27.
  14. ^ "Yango Introduces Added Features in Zambia to Enhance the Safety of Partner Drivers and Users". techtrends.co.zm.
  15. ^ Staff Reporter (2023-02-02). "International ride-hailing service launches in Namibia". New Era.
  16. ^ Ashiru, Grace (2023-11-13). "Yango's Ride-Hailing Service Expands to Addis Ababa". Tech In Africa.
  17. ^ "Après la grève des taxis-compteurs : voici les conditions que Yango et Uber doivent remplir pour exercer". pressecotedivoire.ci (in French). Retrieved 2024-11-03.
  18. ^ Africa, B. I. (2022-10-26). "Yango: the story of an emerging ride-hailing service in Africa". Business Insider Africa. Retrieved 2025-02-27.
  19. ^ "Restauration: le service Yango Deli désormais disponible à Abidjan". Abidjan.net News (in French). 2023-01-17.
  20. ^ "New Yango Deli service launched". Zambian Eye. 2023-04-04.
  21. ^ "Du VTC à la SuperApp : l'impact de Yango dans la révolution numérique en Côte d'Ivoire (DG) - Abidjan.net News" (in French). Archived from the original on 2024-10-05. Retrieved 2025-02-27.
  22. ^ TechTrends (2024-07-29). "𝐘𝐚𝐧𝐠𝐨 𝐥𝐚𝐮𝐧𝐜𝐡𝐞𝐬 𝐍𝐚𝐯𝐢𝐠𝐚𝐭𝐨𝐫 𝐬𝐞𝐫𝐯𝐢𝐜𝐞 𝐭𝐨 𝐛𝐨𝐨𝐬𝐭 𝐮𝐫𝐛𝐚𝐧 𝐦𝐨𝐛𝐢𝐥𝐢𝐭𝐲 𝐢𝐧 𝐙𝐚𝐦𝐛𝐢𝐚 -". Archived from the original on 2024-10-07. Retrieved 2025-02-27.
  23. ^ Ashiru, Grace (2023-11-13). "Yango's Ride-Hailing Service Expands to Addis Ababa". Tech In Africa. Retrieved 2025-02-27.
  24. ^ Awol, Etenat (2024-08-31). "Unpacking the Marketing Strategy Behind Yango's Path to 1 Million Users in Ethiopia". Shega. Retrieved 2025-02-27.
  25. ^ "Bénin: l'opérateur VTC Yango suspendu". www.rfi.fr (in French). 2024-12-08. Retrieved 2024-09-25.
  26. ^ "Zindi". zindi.africa. Retrieved 2025-03-01.
  27. ^ Mehta, Vibha (2023-01-11). "Exclusive: Yango Deli Tech Enters The UAE Market". Construction Business News Middle East. Retrieved 2024-09-27.
  28. ^ Mehta, Vibha (2023-01-11). "Exclusive: Yango Deli Tech Enters The UAE Market". Construction Business News Middle East. Retrieved 2024-09-27.
  29. ^ Writer, Content (2024-09-18). "Exclusive: Yango Tech, Al Sadhan, And SPAR Partner To Advance Saudi Retail Landscape". Construction Business News Middle East. Retrieved 2024-09-27.
  30. ^ Gee, Shelby (2022-09-29). "Yango: International ride hailing app launches in Dubai". WhatsOn.ae. Retrieved 2024-09-27.
  31. ^ "The Integrated Transport Centre (Abu Dhabi Mobility) Provides Public Taxi Booking Service Through Yango Smart Transport App". admobility.gov.ae. 30 September 2024. Retrieved 2 November 2024.
  32. ^ a b "Yango Deli Tech partners with PtteM to launch e-grocery service". Yango. 2023-01-24.
  33. ^ https://www.biznesstransform.com/ride-hailing-service-yango-launches-in-dubai-with-comfort-and-premier-service-offerings/
  34. ^ "Yango Tech expands to India, bringing retail tech solutions and expertise to the market". CRN India. 2023-09-04.
  35. ^ "Yango Tech expands to India, bringing retail tech solutions and expertise to the market". CRN India. 2023-09-04.
  36. ^ "Yango Introduces 'Yasmina', Human-Like AI Assistant". Business Tabloid. 2023-10-18. Retrieved 2025-03-01.
  37. ^ "Yango challenging Gett in Israel's taxi app market". Globes (in Hebrew). 2019-11-14. Retrieved 2020-01-21.
  38. ^ Orbach, Meir (2019-03-06). "Gett CEO Preparing Employees For IPO". CTECH - www.calcalistech.com. Retrieved 2020-01-15.
  39. ^ Kabir, Omer (2024-03-21). "Yango divests Israeli taxi operations to local investors". Calcalistech. Retrieved 2024-09-25.
  40. ^ "Yango Maps Dubai: New navigation app to rival Waze and Google Maps launches". 2023-11-02. Retrieved 2025-03-01.
  41. ^ "Yango unveils Yango Play AI-powered service in MENA regions – Digital Economy". 2024-02-22. Retrieved 2025-03-01.
  42. ^ Colleter, Yann. "Yango Play Impact on MENA Streaming: A six-Month Review". www.thestreaminglab.com. Retrieved 2025-03-01.
  43. ^ Nasir, Nour (2024-05-15). "Yango Showcases AI Robots Amid Rising Fulfillment Costs". Tech Magazine. Retrieved 2025-03-01.
  44. ^ "Yango challenging Gett in Israel's taxi app market". Globes. 2019-11-14. Retrieved 2025-03-01.
  45. ^ Orbach, Meir (2019-03-06). "Gett CEO Preparing Employees For IPO". CTECH - www.calcalistech.com. Retrieved 2025-03-01.
  46. ^ "Yango divests Israeli taxi operations to local investors". ctech. 2024-03-21. Retrieved 2025-03-01.
  47. ^ "Yango, el servicio internacional para pedir viajes, llega a La Paz". Erbol (in Spanish). 2022-08-24. Retrieved 2025-02-27.
  48. ^ Staff, Forbes (2023-12-15). "Esta es la plataforma de movilidad en Guatemala con presencia en más de 20 países". Forbes Centroamérica (in Spanish). Retrieved 2025-02-27.
  49. ^ Castro, José (2024-09-19). "Yango lanza información en tiempo real de transporte público en alianza con TuRuta". AmericaMalls & Retail (in Spanish). Retrieved 2025-02-27.
  50. ^ Villamizar, Andrés (2024-10-11). "Yango reveló su fuerte plan de inversión en Colombia, ¿cuál es la fortuna que se gasta en publicidad?". El Colombiano (in European Spanish). Retrieved 2025-03-01.
  51. ^ "Yango lanza servicio de información de rutas para transporte público en Colombia". revistaclevel.com (in Spanish). 2025-02-28. Retrieved 2025-03-01.
  52. ^ S.A.S, Editorial La República (2024-10-06). "Yango apuesta por Cali como punto de partida para su servicio de envíos en Colombia". Diario La República (in Spanish). Retrieved 2025-03-01.
  53. ^ "Tech giant Yandex veers into Finnish market disrupting the taxi business with smart mobility service Yango". Helsinki Business Hub. 2019-01-31. Retrieved 2022-06-10.
  54. ^ "Helsingissä toimintansa aloittanut venäläinen taksipalvelu voi saada kuvasi ja tietoja SIM-kortistasi". Helsingin Sanomat (in Finnish). 2018-11-11. Retrieved 2020-01-15.
  55. ^ "Taksi Helsinki haluaa oikeuden käyttäjänsä kalenteriin ja lähettää sähköpostia – HS vertaili eri taksisovellusten tietoturvaa, tämä kannattaa tietää ennen kuin annat sovelluksille luvan [Taxi in Helsinki wants the right to the user's calendar and email - HS compares the security of different taxi applications, this is worth knowing before allowing your apps]". Helsingin Sanomat (in Finnish). 2018-11-22. Retrieved 2020-01-15.
  56. ^ Svendsen, Helle Lyng (2021-07-23). "Yango lanserer taxitjeneste i Norge: Vil konkurrere på pris". Nettavisen (in Norwegian). Retrieved 2022-06-08.
  57. ^ "Yango Deli Arrives in London". Retail & Leisure International. 2021-10-14. Retrieved 2024-09-25.
  58. ^ "Yandex closes delivery services in Paris, London, to sell technologies". interfax.com. Retrieved 2024-11-02.
  59. ^ "Datatilsynet: – Taxiteneste overfører personopplysningar om norske innbyggjarar til Russland [Data Protection Authority: - Taxi service transfers personal information about Norwegian residents to Russia]". NRK (in Norwegian). 2023-08-08. Retrieved 2023-08-08.
  60. ^ "Finland lifts ban on transferring Yandex data to Russia". www.reuters.com.
  61. ^ Yandex NV wil zonder Russische activiteiten verder vanuit Nederland; taxidienst Yango verboden in Estland en Letland, November 25, 2022
  62. ^ "Ride-hailing app Yango launches in Bucharest". Business Review (in Romanian). 2019-06-27. Retrieved 2020-01-15.
  63. ^ כפיר, -דפנה הראל (2019-05-22). "אפליקציית המוניות יאנגו השיקה שירות חדשני: הנוסע יודע את מחיר הנסיעה מראש [Taxi app Yango has launched innovative service: the traveler knows the fare in advance]". פואנטה (in Hebrew). Retrieved 2020-01-22.
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