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Conflict of interest?

[edit]

I have to ask whether you are connected with Wolff Olins? If you are employed by them, or have some other relationship with them that gives rise to a conflict of interest, you should declare it on your user page. You will need to be very careful how you edit the article and you should, if in any doubt, use the article's talk page to discuss changes. Please take a look at WP:COI for additional guidance. Thank you. – ukexpat (talk) 18:13, 10 January 2012 (UTC)[reply]

Hi Ukexpat,
Thanks for the correspondence. Yes, I am an employee of Wolff Olins (and, you're right, I should and will note so on my page as a COI) and upon noticing the low "completion rating" of 1.5 on the page, I thought I'd try to help expand the entry to share more information. I'm making sure to base all changes on legitimate sources (FastCompany, AdAge, Washington Post, etc.- never Wolff Olins case studies or anything like that) and have tried to be careful about maintaining an unbiased tone of voice. As you'll note, I havent tried to alter any of the criticisms on the page and actually, kind of feel that the page is skewed against the firm considering how many unmentioned awards/recognitions they've received (including Marketing Magazine's Design Agency of the year in 2006- http://www.marketingmagazine.co.uk/news/623306/ and more recently, being named as a GoodCo finalist by Good Magazine- http://www.good.is/post/goodco-finalists-two-companies-with-responsible-cultures/). But based on your message, it seems that you feel some of my changes haven't been so objective.
Anyways, I wasn't sure how active this community was but seeing your prompt input to some of my changes and your interest in this page, I'd love to work with you to ensure that all wikipedia standards are maintained, both in terms of formatting and objectivity. If I propose changes in the talk page, will you make an effort to fairly integrate them into the page? If you don't have time to do so, I'll just be more careful about maintaining an unbiased point of view.
Looking forward to working with you to improve this page.
thanks,SBLSbl19 (talk) 19:02, 10 January 2012 (UTC)[reply]
I copied your reply here so we can keep everything on one page. The key issue here is balance and weight. While it is OK to mention notable industry awards, the article should not contain a list of every single award that the firm has won or been nominated for. Start with awards that actually have Wikipedia articles about them - those will be notable awards and there will be no objection to listing those if there are any, but, to create an example so you get my point, coming fifth in Timbuctoo's quarterly advertising awards will not be appropriate to mention. So, yes, I would be happy to watch the talk page and help out where I can and feel free to remind me on my talk page if I miss something. (By the way, an old college friend of mine works for WO in London, small world!). – ukexpat (talk) 19:13, 10 January 2012 (UTC)[reply]


Yes, small world indeed! Your recommendations sound great and I completely understand the issues that you highlight. Again, I appreciate your help and am looking forward to working with you and the wiki community. Best wishes, Sbl19 (talk) 19:23, 10 January 2012 (UTC)[reply]