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Instructor feedback

[edit]

Your article selections look good, but you have noted that they are well cited. Part of your assignment is to be able to find citations for information in Wikipedia that is currently not well cited. You can certainly use the Word of Mouth article for the second part of the assignment where you need to add new additional material. Please look at both of your articles and pull out a passage that is NOT well cited and for which you need to add a citation. It can be on either of these articles, but please let me know which passage you will be looking for information sources to support.
--Librarydenyse (talk) 17:22, 18 July 2015 (UTC)[reply]


I've moved your other article here so that it does not confuse any of your group members when they are searching for citations: --Librarydenyse (talk) 19:42, 24 July 2015 (UTC) Article One:[reply]

Consumer behaviour


Consumer Behaviour is the study of individuals, groups, or organizations and the processes they use to select, secure, use, and dispose of products, services, experiences, or ideas to satisfy needs and the impacts that these processes have on the consumer and society.[1] It blends elements from psychology, sociology, social anthropology, marketing and economics. It attempts to understand the decision-making processes of buyers, both individually and in groups such as how emotions affect buying behaviour. It studies characteristics of individual consumers such as demographics and behavioural variables in an attempt to understand people's wants. It also tries to assess influences on the consumer from groups such as family, friends, sports, reference groups, and society in general.[2] [3]