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Declined by Rusalkii 2 months ago. Last edited by Rusalkii 2 months ago. Reviewer: Inform author.

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Peak Ski Company

Peak Ski Company is a ski manufacturer headquartered in Bozeman, Montana founded by Bode Miller, a six-time Olympic medalist and the most successful male American alpine ski racer of all time, alongside Andy Wirth, a veteran ski industry executive. Peak Ski Company focuses on designing and building skis for recreational skiers and reengineering the processes and machinery used to manufacture skis and snowboards.^[1]

History

Peak Ski Company was founded in 2021 by Bode Miller and Andy Wirth, with the official launch taking place in April 2022. Miller brought his experience and insight from his career as a professional skier, while Wirth contributed his industry knowledge from years of executive roles in the ski resort sector.^[2]

Founders

Bode Miller: Miller's career includes six Olympic medals, five World Championship medals (including four golds), 33 World Cup wins, 79 podiums, and two World Cup overall globes. He is the most successful male alpine skier in U.S. history, with his achievements placing him among the all-time international elite. Miller introduced shaped skis to the world with his early wins in the U.S. Junior Nationals and has continuously encouraged innovation in ski and boot design. He serves as Peak's Chief Innovation Officer.^[3]

Andy Wirth: Wirth has a long-standing record of driving innovation and building high-performance teams. He has led multiple strategic acquisitions and transactions in the U.S. and abroad and has extensive experience in the private equity realm. Wirth has served as CEO for notable companies, including the $33.5B giga project NEOM in Saudi Arabia, Squaw Valley Alpine Meadows Ski Resort (now Palisades Tahoe), and Intrawest ULC. He has also helped build and lead companies in risk and security management.^[4]

Headquarters

The company is headquartered in Bozeman, Montana, which includes the Peak Showroom, the company's offices, and the Development Group & Innovation Center. This facility hosts operations and the experimentation and innovation labs managed by Peak.

Products

Peak Ski Company offers a line of seven all-mountain skis ranging from 78mm to 110mm in waist width.^[5]

Peak 78: Narrow freeride carving ski.
Peak 88: Carving and agility for off-trail and groomed runs.
Peak 98: Versatile for groomed hardpack and off-trail.
Peak 104: Suitable for the Rocky Mountain region and western resorts.
Peak 110: Designed for deep powder.
Peak 98 by Dav: Lighter version of the Peak 98.
Peak 104 by Dav: Lighter version of the Peak 104.

Technology Innovation

Peak Ski Company has introduced several technological innovations including:

The patented KeyHole Technology is an oval-shaped cutout in the top metal layer in the forebody of each ski, creating a proprietary flex pattern. This technology, discovered by Bode Miller during his racing days, helps skiers initiate turns more easily and gives them enhanced control, stability, and confidence.^[6]

Introduced for 2024, PEAK Lôc8 is a wireless rechargeable locating and tracking device embedded within the skis. This technology allows users to locate their skis using a mobile device, compatible with both iOS and Android platforms.^[7]

Media Coverage

Peak Ski Company has received significant media attention since its launch:

Major Features:

Bloomberg: Bode Miller’s new skis are a testament to a 15-year quest for perfection [1]
Forbes: Peak Ski Performance – Bode Miller’s new ski brand is a big hit [2]

Product Reviews:

Men’s Journal: Declared Peak 98 as the Best Skis for Powder and Speed [3]
Teton Gravity Research: TGR Tested: 2022 Peak Skis 104 [4]

Awards and Accolades

Peak Ski Company has received numerous accolades during the 2023/24 season, including:

Featured on the cover of Outside's 2024 Winter Gear Guide
Multiple "Best Ski" awards from Outside, Ski Magazine, Freeskier, Blister, Backcountry, and SkiTalk across various categories^[8]^[9]^[10]^[11]^[12]

^ Olmsted, Larry. "Peak Ski Performance—Bode Miller's New Ski Brand Is A Big Hit". Forbes. Retrieved 2024-08-03.
^ Olmsted, Larry. "Peak Ski Performance—Bode Miller's New Ski Brand Is A Big Hit". Forbes. Retrieved 2024-08-03.
^ "Bode Miller | my.usskiandsnowboard.org". my.usskiandsnowboard.org. Retrieved 2024-08-03.
^ "Andrew Wirth", Wikipedia, 2024-06-24, retrieved 2024-08-03
^ "Best All-Mountain Skis / Peak Skis by Bode Miller". Peak Ski Company. Retrieved 2024-08-03.
^ Westerman, Kim. "Peak Ski Company Aims To Reimagine The Technology Of The Sport For Everyone". Forbes. Retrieved 2024-08-03.
^ Company, Peak Ski. "PEAK SKI COMPANY AND PEBBLEBEE® INTRODUCE INNOVATIVE NEW TECHNOLOGY: PEAK LÔC8™". www.prnewswire.com. Retrieved 2024-08-03. {{cite web}}: |last= has generic name (help)
^ Stern, Jake (2023-09-06). "The Best All-Mountain Skis of 2024". SKI. Retrieved 2024-08-03.
^ "The 2024 Winter Gear Guide". Outside Online. 2023-09-06. Retrieved 2024-08-03.
^ FREESKIER (2022-10-01). "The Best All-Mountain Skis of 2024". FREESKIER. Retrieved 2024-08-03.
^ Editors, The (2023-11-02). "Editor's Choice Ski Reviews". Backcountry Magazine. Retrieved 2024-08-03. {{cite web}}: |last= has generic name (help)
^ "Ski Selector". SkiTalk | Ski reviews, Ski Selector. Retrieved 2024-08-03.

[1] Olmsted, Larry. "Peak Ski Performance—Bode Miller's New Ski Brand Is A Big Hit". Forbes. Retrieved 2024-08-03.

[2] Olmsted, Larry. "Peak Ski Performance—Bode Miller's New Ski Brand Is A Big Hit". Forbes. Retrieved 2024-08-03.

[3] "Bode Miller | my.usskiandsnowboard.org". my.usskiandsnowboard.org. Retrieved 2024-08-03.

[4] "Andrew Wirth", Wikipedia, 2024-06-24, retrieved 2024-08-03

[5] "Best All-Mountain Skis / Peak Skis by Bode Miller". Peak Ski Company. Retrieved 2024-08-03.

[6] Westerman, Kim. "Peak Ski Company Aims To Reimagine The Technology Of The Sport For Everyone". Forbes. Retrieved 2024-08-03.

[7] Company, Peak Ski. "PEAK SKI COMPANY AND PEBBLEBEE® INTRODUCE INNOVATIVE NEW TECHNOLOGY: PEAK LÔC8™". www.prnewswire.com. Retrieved 2024-08-03. {{cite web}}: |last= has generic name (help)

[8] Stern, Jake (2023-09-06). "The Best All-Mountain Skis of 2024". SKI. Retrieved 2024-08-03.

[9] "The 2024 Winter Gear Guide". Outside Online. 2023-09-06. Retrieved 2024-08-03.

[10] FREESKIER (2022-10-01). "The Best All-Mountain Skis of 2024". FREESKIER. Retrieved 2024-08-03.

[11] Editors, The (2023-11-02). "Editor's Choice Ski Reviews". Backcountry Magazine. Retrieved 2024-08-03. {{cite web}}: |last= has generic name (help)

[12] "Ski Selector". SkiTalk | Ski reviews, Ski Selector. Retrieved 2024-08-03.

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