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Microcotton is a brand name of terry towels & linens sold in the retail stores including many major stores in the US (2,3,4,6). The main features of microcotton towels are softness, bulkiness and absorbency.

Microcotton is usually mistaken as the raw material with special properties used to produce the towels or linens, rather than the brand.

Microcotton was launched in the year 20011 in various specification, covering almost all the segment. With good marketing initiatives the brand name was well established in the United States with more and more people patronizing the products.

Stores in US dealing with Microcotton Macy's, Target Stores, Kohl's, Bed Bath & Beyond, Dillards, Belk, Kaufhof, etc.

Apart from US Microcotton is sold relatively in very small volumes in other regions.


References

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1. http://www.ipo.gov.uk/ohim?ohimnum=E2116275

2. http://reviews.macys.com/7129/91086/reviews.htm

http://www.sierratradingpost.com/p/396,2092G_Home-Source-Bath-Towel-Zero-Twist-Microcotton.html

http://www.target.com/Thomas-OBrien-3-pc-Towel-Sets/dp/B001FXJZDE/ref=sr_1_1?ie=UTF8&searchView=grid5&frombrowse=0&node=1038576&keywords=thomas%20O%20towel&field_browse=1038576&sessionID=176-5310884-8311763&searchSize=30&field_availability=-2&refinementHistory=subjectbin,target_com_age,target_com_gender-bin,target_com_character-bin,price,target_com_primary_color-bin,target_com_size-bin,target_com_brand-bin&searchNodeID=1038576&field_launch-date=-1y&searchRank=target104545&searchPage=1&field_keywords=thomas%20O%20towel

http://www.hinduonnet.com/fline/fl2305/stories/20060324002209000.htm

http://www1.bloomingdales.com/catalog/product/index.ognc?ID=441279&CategoryID=15771&PageID=6466*1*24*-1*-1*1