User:Robert.darragh/Social media use by Barack Obama

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Obama was the first of his kind to utilize the wider internet such as Twitter, Facebook and other social media platforms. In fact president Obama has been called the “first social-media president. (The Alantic ” Although most likely many presents before him would have used social media if it was thriving in their time you cant say they would have nearly as much success as Obama. Obama had a special drive, outlook and perspective when it came to this new platform of communication. Obama and his team learned early on the algorithm to success.

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I also wanna add this to the account usage section at bottom

Social media use by Barack Obama#cite note-40 use this source and add informaction to strethen this section here

I also wanna add this source the Significance of Twitter in campaigning at bottom

I want to expand this section by adding significant information to streathen this section from this articleSocial media use by Barack Obama#cite note-50

I wanna add a section about obama's thoughts on social media

Even though the former president used social media a lot, he personally thinks that social media have both negative and positive impact in his life, especially in terms of democracy. "I’m convinced that right now, one of the biggest impediments to [improving society], indeed one of the biggest reasons for democracy’s weakening, is the profound change that’s taken place in how we communicate and consume information," according to Obama, which shows that he thinks social media changes people's behavior, before it used to be just how to spread information through social media, but now they have to understand people's behavior so that they could reach the right audience.

While being the POTUS, Barack Obama taught people who uses social media some lessons. First, share your opinion on trending topics, being successful in the social media platform means to look for opportunities every day that align with your brand’s core values and beliefs. Second, Interact with your community at every opportunity, build relationships and interact with other social media users. Most importantly, Be transparent, Let your audience know what goes on behind the scenes. You never know, it might end up being one of the most viral post in the social media platform.

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Yameson's Article Draft

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At the end of the article I want to add a paragraph describing how social media is changing campaigns now(I might include how Obama was a catalyst for that)

It also might fit better under the section about the Significance of Twitter in Campaigning

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Social media has contributed to helping candidates raise money for their campaigns. Previously, much of the resources that candidates utilized came from their own personal financial reserves. In an article written by Pinar Yildirim of University of Pennsylvania, she emphasizes on the large amounts of money that are spent on campaigns and on advertising alone. Mike Bloomberg is introduced as an example as he went as far as to contribute more than half of his campaign funds towards his advertising. Social Media has shown to directly impacts funds gained by candidates. These candidates who committed to social media shown to gain small percentages of what they would earn in a two year time.

His tactics on social were so successful that they could be applied to other fields such as help in order for it to gain support.

Cooper Mullen

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At the end of this article I want to add a segment about how social media helped Obama for the better in his campaign and afterwards. I think this article (https://happywookie.wordpress.com/2008/12/08/102/) summarizes how much social media has helped Obama. This article proves that Obama's use of social media during his 2008 campaign was revolutionary and helped him to better his reputation and win the election. By leveraging platforms like Facebook, MySpace, and YouTube, the campaign team was able to reach millions of people and engage with them in a more personal and targeted way.

They also used email and mobile text messaging to hyper-segment their messaging, making sure that each recipient received communications that were relevant to their interests and concerns. The Obama campaign was able to use these tools to mobilize and activate a massive volunteer network, with MyBarackObama.com serving as the central hub for organizing events and fundraising efforts.

Overall after this article makes it very clear that Obama's use of social media during his campaign helped him to better his reputation by reaching a wider audience and engaging with them in a more personal and meaningful way. By using these tools to mobilize and activate a massive volunteer network, the campaign was able to create a sense of ownership among its supporters and ultimately win the election. This is very valuable information that should be added to this page!In summary, Obama's use of social media during his campaign helped him to better his reputation by reaching a wider audience and engaging with them in a more personal and meaningful way. By using these tools to mobilize and activate a massive volunteer network, the campaign was able to create a sense of ownership among its supporters and ultimately win the election. his article listed above was clearly very informative, and contained a lot of key useful information in a short time which would be a great addition to this article.

Resources:

1. "How Social Media Is Shaping Political Campaigns". Knowledge at Wharton. Retrieved 2023-02-06.

This would be an important factor to add into the article because it considers how candidates can receive attentions through social media. Importantly the article mentions how Obama was the first in using social media for communication.