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User:ReVeluv02/sandbox/SM Town &Store

From Wikipedia, the free encyclopedia
SMTOWN &STORE
Type of site
E-commerce
Available in4 languages
List of languages
  • English, Korean, Japanese, Chinese
OwnerSM Brand Marketing
URLsmtownandstore.com
CommercialYes
RegistrationRequired
LaunchedApril 5, 2019

SM Town &Store (stylized as SMTOWN &STORE) is a South Korean e-commerce store

History

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On April 2, 2019,  it was reported that SM Entertainment would launch an online store with Cafe24 solution and join the global e-commerce market.[1] Lee Jae-seok, chief executive officer (CEO) of Cafe24, announced that they would open SM Town & Store, an official online store built by SM with its solution.[2] The store uses the Cafe24 solution to provide Korean, English, Japanese, and Chinese language on the website.[3] Cafe24 plans to deliver optimized business services such as logistics, delivery, overseas translation, and customer reception so that SM can successfully settle in the global e-commerce market.[4] Lee also stated that it would be "an opportunity to enhance the status of Korean Wave content" while further heightening its competitiveness globally.[5] The website was officially launched on April 5, 2019, with mobile application availability on April 12.[6]

Products and services

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Consumers could purchase SM Entertainment artists' albums, photo books, goods, and various lifestyle-related products from beauty, fashion, and living recommended by the artists.[7] SM Town &Store has various shopping services such as personalized products and artist recommendations.[8] The store also offers a customized service called Celeb for You, which allows the consumers to check the latest products of celebrities and Media P!ck!, which presents items recommended by SM artists.[9]

References

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  1. ^ Yoon, Hee-seok (April 2, 2019). SM, 카페24 솔루션으로 글로벌 e커머스 진출...공식 온라인스토어 열어 [SM, Enters Global E-commerce with Cafe24 Solution...Opens Official Online Store]. ETNews (in Korean). Archived from the original on April 22, 2022. Retrieved April 22, 2022.
  2. ^ Kim, Yeon-ja (April 2, 2019). 카페24 손잡은 SM엔터, 글로벌 이커머스 도전장 [Cafe24 Handled SM Entertainment, Global E-Commerce Challenge]. Seoul Economy (in Korean). Archived from the original on April 22, 2022. Retrieved April 22, 2022.
  3. ^ Cha, Joo-kyung (April 2, 2019). SM엔터테인먼트, 카페24 솔루션 앞세워 글로벌 E커머스 진출 [SM Entertainment, Enters the Global E-Commerce with Cafe24]. IT Chosun (in Korean). Archived from the original on April 22, 2022. Retrieved April 22, 2022.
  4. ^ Chung, Young-suk (April 2, 2019). SM엔터, 카페24 통해 글로벌 이커머스 시장 진출 [SM Entertainment, Enters Global E-Commerce Market through Cafe24]. Maeil Business TV (in Korean). Archived from the original on April 22, 2022. Retrieved April 22, 2022.
  5. ^ Baek, Bong-sam (April 2, 2019). SM엔터, 카페24 통해 해외 이커머스 시장 진출 [SM Entertainment, Enters Overseas E-Commerce Market through Cafe24]. ZDNet Korea (in Korean). Archived from the original on April 22, 2022. Retrieved April 22, 2022.
  6. ^ Shim, Jae-suk (April 3, 2019). 아이린이 입었던 그 옷 살까? SM엔터 글로벌 쇼핑몰 개설 with 카페24 [Shall We Buy the Clothes that Irene Wore? SM Entertainment Global Shopping Mall with Cafe24]. Byline Network (in Korean). Archived from the original on June 17, 2020. Retrieved April 22, 2022.
  7. ^ Choi, Joo-eun (April 2, 2019). 카페24, SM엔터 글로벌 이커머스 진출 돕는다 [Cafe24, Helps SM Entertainment Enter the Global E-Commerce]. NewsPim (in Korean). Archived from the original on April 2, 2019. Retrieved April 22, 2021.
  8. ^ Jeong, Hye-in (April 2, 2019). 카페24, SM엔터 글로벌 온라인 스토어에 솔루션 제공 [Cafe24, Provides Solutions to SM Entertainment's Global Online Store]. Newsway (in Korean). Archived from the original on April 22, 2022. Retrieved April 22, 2022.
  9. ^ Shim, Sol-ah (April 2, 2019). SM 공식 온라인 스토어 'SMTOWN &STORE' 5일 오픈 [SM's Official Online Store 'SMTOWN &STORE' to Open on the 5th]. Celuv Media (in Korean). Archived from the original on April 22, 2022. Retrieved April 22, 2022.
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