User:PremalSpiegel/Mondelēz International
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| Company type | Public |
|---|---|
| Nasdaq: MDLZ | |
| Industry | Food processing |
| Founded | Deerfield Township, Illinois (1 October 2012) |
| Headquarters | Northfield, Illinois, U.S. |
Area served | Worldwide |
Key people | Irene Rosenfeld (Chairman & CEO) |
| Revenue | Estimated US$36 billion |
Number of employees | 100,000 |
| Website | www |
Mondelēz International (Nasdaq: MDLZ) is an American multinational confectionery, food and beverage conglomerate launched on Oct. 1, 2012, employing around 100,000 people around the world. It comprises the global snacking and food brands of the former Kraft Foods Inc.
Mondelēz International makes some of the best-known snacks brands around the globe. Its 15 global Power Brands in biscuits (Oreo; Chips Ahoy!; TUC; belVita; Club Social and Barni), chocolate (Milka, Lacta, Toblerone and Cadbury Dairy Milk) and gum & candy (Trident, Chiclets, Halls, Stride and Cadbury Dairy Milk Eclairs) are expected to drive 70 percent of the company’s growth.
The company is headquartered in Deerfield Township, Illinois, near Chicago.
Unique Competitive Advantages
[edit]Three-quarters of Mondelēz International’s annual revenue will be generated in the fast-growing Biscuits, Chocolate and Gum & Candy categories. Nearly half of the company’s revenue comes from high-growth Developing Markets where the company plans to disproportionately invest. The company’s unique competitive advantages include:
- Fast-Growing Categories
- Advantaged Geographic Footprint
- Favorite Snacks Brands
- Leading Innovation Platforms
- Strong Routes to Market
- World-Class Talent & Capabilities
Strategies
[edit]The company aims to consistently deliver top-tier revenue and earnings per share growth by:
- Building global power brands;
- Leveraging global innovation platforms;
- Revolutionizing selling; and
- Driving efficiency to fuel growth.