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Bibliography

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Clover, Vernon T. “Relative Importance of Impulse-Buying in Retail Stores.” Journal of Marketing, vol. 15, no. 1, 1950, pp. 66–70. JSTOR, www.jstor.org/stable/1247083. Accessed 3 May 2020.

Podoshen, Jeffrey S., and Susan A. Andrzejewski. “AN EXAMINATION OF THE RELATIONSHIPS BETWEEN MATERIALISM, CONSPICUOUS CONSUMPTION, IMPULSE BUYING, AND BRAND LOYALTY.” Journal of Marketing Theory and Practice, vol. 20, no. 3, 2012, pp. 319–333., www.jstor.org/stable/23243709. Accessed 7 May 2020.

Mattila, A.S. and Wirtz, J. (2008), "The role of store environmental stimulation and social factors on impulse purchasing", Journal of Services Marketing, Vol. 22 No. 7, pp. 562-567. https://doi.org/10.1108/08876040810909686

Rook, Dennis W. “The Buying Impulse.” Journal of Consumer Research, vol. 14, no. 2, 1987, pp. 189–199. JSTOR, www.jstor.org/stable/2489410. Accessed 3 May 2020.

Stern, Hawkins. “The Significance of Impulse Buying Today.” Journal of Marketing, vol. 26, no. 2, 1962, pp. 59–62. JSTOR, www.jstor.org/stable/1248439. Accessed 6 May 2020.

Zhang, Yinlong & Shrum, L.. (2009). The Influence of Self-Construal on Impulsive Consumption. Journal of Consumer Research. 35. 838-850. 10.1086/593687.