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User:JasperJonathan/MyNewPlace

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MyNewPlace is one of the United State's largest apartment listing websites.

History

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MyNewPlace was founded by John Helm in 2005, and went live at www.mynewplace.com in May 2006 with 6 million apartment listings nationwide.[1] The San Francisco-based companies operates on a Pay-per-Qualified-Lead pricing model, in which apartment managers pay only when renters contact them through their listings on MyNewPlace.

Founder

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MyNewPlace was founded by John Helm, who previously started AllApartments/SpringStreet, which became the internet's biggest apartment rental site before its sale to Homestore/Move.com in 1999.[2]

Website Features

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MyNewPlace is known in the apartment industry for its web 2.0 features, including flexible apartment search and integrated maps.[1] MyNewPlace was also the first apartment rental website to incorporate social networking features like Facebook Connect and Post to Twitter.[3] In July 2009, MyNewPlace launched a MyNewPlace iPhone app, incorporating GPS-based apartment search and the ability to take notes and photos on listings.[4]

Investors

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MyNewPlace has venture backing from SplitRock Partners, Sutter Hill Ventures, and Trinity Ventures, and is also backed by some of a number of real estate investment trusts, including United Dominion Realty Trust (UDR), Essex Property Trust, Marcus & Millichap Venture Partners, ConAm Management Corporation, The Lane Company, and Cowboy Properties.

References

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