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Oladapo Ojo popularly called “DO” born in January 10, 1971, is a Nigerian with a penchant for Innovations. A serial entrepreneur, with a huge interest in content creation, this is seen in his massive investment along the production value chain within the edutainment, media, and technological landscape.
Biography
[edit]DO came into marketing communications with a strong interest in TV Production in 1992. He has created, produced and directed various projects such as PZ Your Choice; StyleQuest makeover show, Bacchus Luventure dating TV & radio shows, Unilever’s Tasty living as well as documentaries and TV commercials for Johns Hopkins University (JHU), Nigeria Distillers Limited (NDL), National Agency for the Control of AIDS (NACA) and many other radio programmes.
In 2004, DO founded DM Audiovisuals, he mentioned that he did this with the sole purpose of using audiovisual content to drive the market communication needs of companies in which he produced projects like HOUSE4 Talent Hunt reality show, Guinness Friend or Foe, GSK’s Lucozade Boost Freestyle, and Nestle GoldMorn Rockazz to mention a few. He later formed DM Holdings- DM Holdings Limited, a holding company with subsidiaries that make up the structure of a fully-fledged content & broadcast entity. The functions of the subsidiaries include Media marketing & buying, content generation & production, studio & broadcast equipment leasing. DM Holdings has developed major edutainment TV shows which are being transmitted across Africa such as CowbellPedia secondary school mathematics TV quiz show; InterswitchSPAK National Science Competition, in Nigeria & Kenya; SingtheSong a music game show, Champ inter-school national quiz contest, WordSmith National English Language Contest, and Ongacious, a lifestyle and family culinary show. His interest in storytelling has also led to the conceptualization and production of several drama series and commissioned movies such as Emerald, Unayi (the Police Station & Health Centre), ThirtyMinutes, Swing, Trulis and Tousled.
In 2020, DO started CruxDeals- a technology company with its flagship Online Learning App called- Cruxlearning, before diversifying and creating other products. Over the past three years, CruxDeals has forged a working relationship with some distinguished organizations including Interswitch, in providing solutions around education, and lifestyle.
Education and Membership
[edit]Oladapo Ojo holds an MBA (Finance major) from the Ogun State University, Ago Iwoye (1997): with a first degree in Banking and Finance. He is also an Alumnus of Pan Africa University- Lagos Business School (OMP2, 2003) DO is a registered associate member of the Advertising Practitioners Council of Nigeria (APCON); Institute of Bankers, South Africa (IOBSA); South Africa Institute of Management (SAIM); Institute of Risk management South Africa (RMISA) amongst others
Oladapo Ojo (born January 10, 1971) is a Nigerian entrepreneur and content producer known for his work in media, edutainment, and technology. He is the founder of DM Holdings Limited and CruxDeals, companies operating in content creation and technology solutions.
Ojo began his career in marketing communications with a focus on television production in 1992. He has directed and produced various television and radio programs, including PZ Your Choice, StyleQuest, Bacchus Luventure, and Unilever’s Tasty Living. He also created commercials and documentaries for organizations such as Johns Hopkins University, Nigeria Distillers Limited, and the National Agency for the Control of AIDS (NACA).
In 2004, Ojo founded DM Audiovisuals to provide audiovisual content for corporate marketing communications. This initiative grew into DM Holdings Limited, a media conglomerate with subsidiaries focused on media marketing, content production, and equipment leasing. The company has produced educational and entertainment TV shows such as Cowbellpedia, InterswitchSPAK, SingtheSong, and WordSmith. It has also developed drama series and films, including Emerald, Unayi, and Trulis.
Technology Ventures
[edit]In 2020, Ojo launched CruxDeals, a technology company specializing in educational and lifestyle solutions. Its flagship product, CruxLearning, is an online learning platform. The company has collaborated with organizations such as Interswitch to develop solutions in the education sector.
Education and Affiliations
[edit]Ojo holds an MBA in Finance from Ogun State University and a degree in Banking and Finance. He is an alumnus of Lagos Business School and a member of professional bodies including the Advertising Practitioners Council of Nigeria (APCON), the Institute of Bankers South Africa (IOBSA), and the Institute of Risk Management South Africa (RMISA).