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LM 16:27, 10 September 2018 (UTC)

Written like an advert

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I've just tagged this article with multiple issues. It is quite shamelessly written as an advertisement for this company, not an encyclopedia article. It also seems pretty obvious that some of the major contributors to this article either work for this company or are being paid to "enhance" their article. Voceditenore (talk) 07:08, 8 November 2012 (UTC)[reply]

Conflict of interest and clean up

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On 5 December, a company employee simply removed the {{advert}} and {{COI}} tags without addressing any of the issues in the article [1]. The edit summary was:

Warnings Read and Understood. Will not make further edits to page, but will encourage others to do so in order to change tone and add more sources. I thank the Wikipedia community for flagging these issues

Please note that these tags are not personal warnings to the editors with a conflict of interest. They are to alert other editors to the need to clean up the article. Until that happens, the tags should not be removed. In this case, another editor who is obviously from Trulia.com arrived yesterday and not only failed to address the issues, but added yet more promotional content copypasted from Linked-in and Trulia.com.

I have now copyedited the article to remove the PR and product advertisements. I have also removed unencyclopedic details which are available on the company's website but are inappropriate for an encyclopedia article for the general reader, including the potted biographies of every member of the management team (which were also copyvios). I have re-removed the maintenance tags for now, but they will go right back up if further attempts are made to turn this article into PR for the company.

Voceditenore (talk) 07:52, 14 December 2012 (UTC)[reply]

Future editing

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This is an encyclopedia article, not Trulia.com's web site, advertisement page, or press release. Future editors and especially those who are affiliated in any way (personal or professional) with Trulia.com must adhere to the following guidelines when editing it.

1. Before even starting to edit it again, please read Wikipedia:Conflict of interest and Wikipedia:Autobiography for guidance and then follow them scrupulously. I strongly suggest that the COI editors not edit the article directly, but list suggested edits here on the talk page and declare your affiliation with the company.
2. All additions must be neutrally worded and use encyclopedic tone and style. Any additions which can be perceived by a neutral reader as hype or PR will be removed immediately. See Wikipedia:Neutral point of view for guidance.
3. Do not paste in text from your or anyone else's official websites, blogs etc. Apart from the almost invariably unsuitable promotional style, it is a copyright violation unless the sites explicitly display a public domain license. Further guidance can be found on the following pages. Please read them carefully:
4. Remember, that once you have written an article on Wikipedia, you no longer own it. It will always have to conform to Wikipedia's policies on content, style and formatting – not to the subject's desired image or marketing goals.

Voceditenore (talk) 08:17, 14 December 2012 (UTC)[reply]

"Company Culture" section

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I have removed this section in its entirety:

Since it's inception, Trulia has aimed to create an open and collaborative culture, which has resulted in Trulia being recognized as one of the Best Places to work in the San Francisco Area.
Referenced to :"Best Places to Work finalists revealed". San Francisco Business Times. Retrieved 4 December 2012..

Apart from the shameless PR-speak in the first clause, the reference indicates that the second clause is misleading "spin". It was not named one of the top 10. The remaining companies mentioned in the article are behind a paywall, but Trulia.com could be one of the top 25, or even 50. At most, the information in the second clause (if clarified and made more accurate) can be added to the "Company history" section. The first clause doesn't belong in the article at all. "Company culture" sections should only exist if reliable completely independent sources have written about it in detail. Voceditenore (talk) 08:43, 14 December 2012 (UTC)[reply]