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This article was the subject of an educational assignment in Spring 2015. Further details are available on the course page.

Proposed edits:

Introduction paragraph

It opens from 10am to 10pm ^[1]
The name, JCube was decided on after a naming competition held in 2010. J represents the mall’s location in Jurong. It also represents what JCube has to offer to its shoppers - the Juxtaposition of enJoyable shopping and sports in Jurong. Cube represents what JCube was designed to look like - an ice cube. It was co-designed by RSP Architects and Benoy. ^[2]

References

Redevelopment section

Jurong Entertainment Centre was acquired by CapitaMall Trust Management Limited for $68 million in 2005.^[1]

The S$138.2 million asset enhancement work planned—the current JCube—houses Singapore’s first Olympic-size ice skating rink measuring 60m x 30m with a 460-seat gallery for spectators ^[2].

References

Green initiatives

In 2011, JCube was awarded the Green Mark Platinum award by the Building and Construction Authority in Singapore. It is estimated that the mall will save 7,793,984 kWh/year in energy and 3,419m3/year in water ^[1]. This can be done because the mall is fitted with various green features to help it reduce the consumption of utilities. Grey-water ice shavings from the ice rink are recycled; plants in the mall are watered using rainwater collected from a rainwater harvesting tank; waste heat generated from the cooling of the ice rink is also recycled to heat the rink’s zamboni and shower rooms, the use of solar panels to generate electricity and the use of green demolition for the former Jurong Entertainment Centre. ^[2]

References

=J. Avenue

Due to a decline in the number of shoppers ^[1], J.Avenue, located on Level 2 of JCube, was launched on 6 September 2014. J.Avenue is mainly targeted at the young, and to keep them returning, retail concepts will be constantly updated throughout the year. There are trick art installations so that people can take selfies with interesting backgrounds. Since their target audience, the young, are more tech-savvy, J.Avenue also launched an online portal ^[2], featuring some merchandise available at the stores in J.Avenue. ^[3] Naomiheng (talk) 15:54, 5 April 2015 (UTC)[reply]

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[1] ttp://www.jcube.com.sg/en/

[2] ttp://capitamall.listedcompany.com/newsroom/20100521_123303_C38U_3D8A36343999FAD04825772A00070A70.1.pdf

[3] ttp://capitamall.listedcompany.com/newsroom/Final_Jurong_Entertainment_Centre_Press_Release.pdf

[4] ttp://www.jcube.com.sg/en/about-the-mall/

[5] ttp://capitamall.listedcompany.com/misc/capitamall_ar2011/environment.html

[6] ttp://inside.capitaland.com/advocate/eco-now/820-charging-ahead-on-green-creativity-

[7] ttps://vulcanpost.com/19582/j-avenue/

[8] ttp://www.javenue.sg

[9] ttp://www.capitamallsasia.com/en/corporate/media-centre/press-releases/2014/jcube-launches-javenue-with-digital-innovations

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