Stock mix
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Stock mix or Product mix is the combination of products a company sells or manufactures. The product mix is determined by the demand for certain products and the profitability of those products.[1]
There are companies like Pepsi and Coca-Cola that have a very large and diverse product mix. [2][3] Some companies use a large product mix to reach a number of market segments.[4]
References
[edit]- ^ "Product Mix". Corporate Finance Institute. Retrieved 2024-10-12.
- ^ "PepsiCo Marketing Mix (4Ps) Analysis". Boardmix. Retrieved 2024-10-12.
- ^ "Product Mix of Coca-Cola | PDF | The Coca Cola Company | Coca Cola". Scribd. Retrieved 2024-10-12.
- ^ "Product Mix Strategy". ProductPlan. Retrieved 2024-10-12.