Sangeet Bangla
 | This article includes a list of general references, but it lacks sufficient corresponding inline citations. (April 2015) |
| Country | India |
|---|---|
| Broadcast area | India & Bangladesh |
| Headquarters | Kolkata, West Bengal, India |
| Programming | |
| Language(s) | Bengali |
| Ownership | |
| Owner | Media Worldwide Limited |
| History | |
| Launched | 15 April 2005 |
| Links | |
| Website | http://www.sangeetbangla.com |
Sangeet Bangla (Bengali: সঙ্গীত বাংলা) is a Free to Air Indian music television channel owned and managed by Media Worldwide Limited, based in Kolkata, India.
Sangeet Bangla is an iconic Bengali music channel that stands at an unwavering No 1 position and has been ruling the charts in the Bengali music genre[1] since its launch. It is also the preferred choice of Bengali film industry (Tollywood as it is called) to promote their new releases.
On 15 August 2021, on account of India's 75th Independence Day, Sangeet Bangla changed its logo and graphics for the first time since its launch.[2]
About
[edit]Sangeet Bangla keeps the audience informed about the latest happenings in Tollywood and plays viewer's choice of songs. The channel also serves as a suitable platform for the film and music industry of Bengal, acting as a perfect media partner to reach the target viewership. Top-notch packaging, high production standards and quality content have positioned the channel as the most preferred choice of the Bengali music loving audience.
Sangeet Bangla is available in most cable networks and all DTH operators across India.[3]
History
[edit]Sangeet Bangla was launched on 15 April 2005 (Bengali New Year), under Sangeet Bangla Network Private Limited, incorporated in Kolkata with a purpose to showcase Bengali culture through the variety of music which it had to offer, ranging from classical to the modern.
The show Howrah Bridge, was earlier anchored by VJ Monalisa which was a hit, with a lot of audience interaction wherein the viewers would send in their requests and the host played them on demand. Not only this, but the morning show like wishing Shubo Janmodin (Happy Birthday) was a grand hit. The USP of the show was that it was hosted by a child artist and children who sent in their birthday information were wished by the host. The show played songs of kid's interest.
Another show that popularised the channel was O Bondhu Tumi Shunte Ke Parcho (O friend are you listening to me) that played romantic numbers requested to be dedicated to their loved ones.
Programming
[edit]- Tumi Je Amar
- SB Superhitz
- Non Stop Hits
- SB Bondona
- Howrah Bridge
- Tumi Hansbe Bole
- SB Public Demand
- SB Lyrical
- SB Viral Hits
- SB All Time Hits
- SB Exclusive
- Amar SuperStar
- Popular Choice
References
[edit]- ^ "Sangeet Bangla - About Us".
- ^ "Bengali Music channel 'Sangeet Bangla' rebranded with a new logo and fresh packaging". MediaNews4U. 16 August 2021. Retrieved 4 September 2022.
- ^ "List of channels on Dish TV (India)".
External links
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