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Plecto

From Wikipedia, the free encyclopedia
Plecto
Company typePrivately held company
IndustryTechnology, Enterprise software
Headquarters
Denmark
Area served
Worldwide
Websitehttps://www.plecto.com

Plecto is a business performance platform designed to help businesses get an overview of their performance metrics. The company was founded in 2012 in Aarhus, Denmark and operates worldwide.

History

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Plecto was founded by Kristian Houlberg Øllegaard and Steffen Bagge in 2012.

At the time, Kristian Houlberg Øllegaard was employed in a retention department in a local call center. Frustrated by having to manually keep track of sales and retentions, he decided to develop a software that could automate this process.[1]

Shortly after that, Kristian Øllegaard decided to leave his formal studies at the university and instead dedicate his time to Plecto.[2]

Funding

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In 2014, investor and founder of Just-Eat, Jesper Buch, entered the company providing the first round of funding.[3] Two years later, in January 2016, the company was granted a loan from the Danish Growth Fund to implement their plans for growth.[4] Other investors include Jan Dal Lehrmann, co-founder of BilBasen, and CEO of Benjamin Media, who in 2017 invested in Plecto to further new expansion.[1]

Markets

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As of March 2017, Plecto serves customers in 30 countries across the world.[1]

References

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  1. ^ a b c "Ungt techfirma får nye millioner til kundejagt i udlandet". Berlingske Business (in Danish). 2017-03-26. Retrieved 2017-08-01.
  2. ^ "Aarhusiansk software motiverer sælgere i hele verden". www.vf.dk (in Danish). Retrieved 2017-08-01.
  3. ^ "Jesper Buch investerer i den visuelle salgsplatform Plecto". Trendsonline.dk. 2014-12-02. Retrieved 2017-08-01.
  4. ^ Simonsen, Peter. "Kristian hitter stort med sælgernes svar på Endomondo" (in Danish). Retrieved 2017-08-01.