Persona (Korean: 가면; RR: Ga-myeon; MR: Kamyŏn; lit. mask; stylized as pɘrsona) is the third studio album by South Korean singer-songwriter Kangta. It was first released in South Korea on March 4, 2005, under S.M. Entertainment. Directed by Lee Sang-kyu, the music video for his title song "Persona" was shot in San Francisco.[4][5]
There are several different versions of the album cover.[1][6][7] It is very likely that most of them (if not, all) were taken at a Chinese studio by photographer Kim Joong-nam, who previously worked on the cover for Polaris.[2] What they have in common is that they feature Kangta baring his muscular trunk while wearing white hooded attire, a silver rope necklace, and gloves. In the original version, a temporary tattoo is visible on his upper left arm.[8] He also wore a hat for the alternate version depicted above.
The title track "Persona" was nominated for the Best R&B Performance and Overseas Viewers' award at the seventh Mnet Km Music Video Festival. He lost the former to Wheesung's "Goodbye Luv" and won the latter.[9] He also won the Overseas Artist Award at the third South-East Music Ceremony in Fujian, China.[10]
^ abKim, Won-gyeom (February 27, 2005). "강타, 근육질 상반신 누드 공개". Star News (in Korean). Archived from the original on January 6, 2022. Retrieved January 8, 2022.