OGGI

OGGI
Company type	LLC
Industry	Retail
Founded	1998
Founders	Dmitriy Garbuzov, Dmitriy Ermakov
Headquarters	Saint Petersburg, Russia
Products	Clothing, shoes, accessories
Revenue	$300 million (2011)
Website	oodji.com

Oodji (in 1998–2011 - OGGI) is a youth fashion chain operating in Russia and former Soviet countries. The brand is specialized in the development and production of clothes and the distribution through a wide network of brand shops.

History

The first OGGI shop opened its doors in 1998 in Saint Petersburg.^[1] From 1998 to 2011 was working under the brand "OGGI", producing only women clothes and accessories. Since 2011 the brand produce men's clothes and accessories, since 2012 - kids' clothes and shoes.^[2]^[3] Over 280 OGGI shops have been opened since 1998 in more than a hundred cities around Russia and Ukraine. In 2011-2015 Oodji had shops in Poland, Czech Republic and Slovenia. The brand belongs to the "August" company (the head - Dmitriy Garbuzov).

Boycott of OGGI

Mandatory labelling: Designed in Paris and made in Uzbekistan.

Since 2013, in Ukraine company has become the object of attention of activists of the campaign "Do not buy Russian goods!" Activists urge not to buy in markets "OGGI" nothing pointing to the owners of Russian origin network. Also OGGI hit to public lists of Russian goods of activists and journalists.^[4]^[5]

Stores

Russia: 252 stores

City	Stores
Saint-Petersburg	25
Moscow	76
Nizhniy Novgorod	8
Total	109

Name Of District	Stores
Central Federal District	31
Northwestern Federal District	12
Volga Federal District	38
Siberian Federal District	23
Urals Federal District	14
Southern Federal District	16
Far Eastern Federal District	9
Total	143