Kept.pro
Company type | Limited Liability Company[1] |
---|---|
ISIN | 202018910680[1] |
Industry | Accounting, professional services, outsourcing |
Founded | 2020 |
Founder | James Wheeler |
Headquarters | , United States[2] |
Website | www |
kept.pro is a California-based American professional services firm specialized in outsourced accounting services.[3] The firm typically works with SMEs whose revenue falls between US$5 million and US$50 million.[4]
The company came to prominence during the COVID-19 pandemic in the context of efforts by American companies to restructure their organizational workflows in response to challenges presented by the pandemic.[5]
Overview
[edit]The company was founded in 2020 by James Wheeler. While working as a fractional CFO, Wheeler noticed that many SMEs had revenue large enough to require robust accounting processes, yet lacked the budget to maintain a full-time, in-house accounting team. The company was formed with the intention of filling this gap.[6]
The company's services were initially well-received in the context of the COVID-19 pandemic as many companies moved toward remote teams and struggled to minimize expenses in response to sharp decreases in revenue.[6] By 2022, the firm exceeded US$1 million in annual recurring revenue.[6]
In addition to fractional accounting services, kept.pro provides educational resources and strategic advisory services relating to best practices for fractional accounting functions and fractional CFOs.[4][7] Educational materials cover topics such as financial statement literacy, technology, and SME-appropriate policy, aiming to use fractional accounting services as a strategic tool for growth.[4][5][7]
References
[edit]- ^ a b "Business Search". bizfileonline.sos.ca.gov. Retrieved 2024-12-17.
- ^ "KEPT.PRO LLC". Dun & Bradstreet. Retrieved 2024-12-17.
- ^ "kept.pro". Better Business Bureau. Retrieved 2024-12-03.
- ^ a b c "Beyond the balance sheet: How kept.pro reimagines client partnership …". archive.md. 2024-09-26. Retrieved 2024-12-03.
- ^ a b White, Tom (2024-07-01). "The Pandemic's Silver Lining: How COVID-19 Accelerated the Rise of Remote Accounting Firms Like kept.pro". California Business Journal. Retrieved 2024-12-03.
- ^ a b c "Outgrowing the Bookkeeper: How kept.pro's Founder Discovered a Niche …". archive.ph. 2024-07-02. Retrieved 2024-12-03.
- ^ a b Doe, John. "Slicing the Financial Pie: The Rise of Fractional Accounting Teams in Corporate Finance". Retrieved 2024-12-03.