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Katzenworld
KATZENWORLD OFFICIAL LOGO
Type of site
Cat Blog
Founder(s)Marc-André Runcie-Unger
Yuki Chung
Laura Haile
URLkatzenworld.co.uk
LaunchedMarch 2014; 10 years ago (2014-03)

Katzenworld is the UK's biggest blog platform on the subject of the cat. Katzenworld was founded by German-born Marc-André Runcie-Unger, Yuki Chung and Laura Haile.[1] The name came from the German word Katzen meaning cats so it translates in English as Cats World. It was launched March 2014. It receives an average rate of 210.000 visits per month in 2019, Cision Media Intelligience.

Brand design

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The brand's logo represents a Tuxedo Cat as its main focus. Promotional materials for the website and merchandise were then categorised into different colours.

Editors

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Founder of Katzenworld - Marc-Andre Runcie-Unger
Founder of Katzenworld: Marc-Andre Runcie-Unger

Lead writer Marc has won awards from the cat writer association, receiving a certificate of excellence for being included in the Top 3 Cat Health Articles of 2016.[2] Ranked as part of the Top 15 Cat Influencers on the Web compiled by Allaboutcats.[3]

Contributors

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Katzenworld has regular article contributions from animal welfare experts such as Royal Society for the Prevention of Cruelty to Animals | Rspca,[4] UK cat behaviourist and author Anita Kelsey, UK charity Cats Protection[5] and feline welfare charity International Cat Care.[6][7]

Products and collaborations

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Katzenworld's news stories and the publication's online shop products generally target cat lovers & owners. First introduced through online competitions,[8] Katzenworld launched its first collection of keyrings and personalised cat designs of the winners.[9]

Following the exclusive appearance of 4cats toys in the Katzenworld online store, the products were then sold at pet shows such as the UK National Pet Show nationwide. [10] [11][12] Which helped the official UK launch of 4cats products in the UK and 4cats X Katzenworld collaborations.[13]

Awards and nominations

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Year Award Category Placed Result
2020 MyPostcard The Best Pet Blogs to Keep you Feeling Paws-itive[14] Won
2020 M&A Today Global Awards Best Online Cat Information Platform 2020 Won
2019 Vuelio Top UK Pet Blogs 2019[15] 1st Won
2019 Dr. Fox Magazine Top 10 Pet Blogs 2019[16] - Won
2019 Global 100 Best Online Cat Information Platform 2019[17] - Won
2019 Pup Junkies Top 25 Pet Blogs[18] - Won
2019 Cyberpet Top 30 Pet Blogs Pet Parents Can Find On The Internet[19] - Won
2019 Lux Magazine Online Cat Information Resource of the Year 2019[20] - Won
2019 Feedspot Top 10 UK Cat Blogs and Websites To Follow in 2019[21] 2nd Won
2019 Catmania Top 25 Cat Blogs All Cat Lovers Should Know[22] - Won
2019 Feedspot Top 100 Worldwide Cat Blogs 2019[23] 6th Won
2019 Webbox Top Pet Blogs to Follow in 2019[24] Won
2019 Ranked Blogs Top Cat Blogs[25] 3rd Won
2018 Vuelio Top UK Pet Blogs 2018[26] 1st Won
2018 Review Institute Top 50 Pet & Animal Blog[27] - Won
2018 Dr. Fox Magazine Top 10 Pet Blogs 2018[16] - Won
2018 Feedspot Top 10 UK Cat Blogs and Websites to Follow in 2018[28] 2nd Won
2018 Stop the Fleas Top 25 Pet Blogs 2018[29] - Won
2018 Feedspot Top 10 UK Cat Blogs 2018[30] 2nd Won
2018 All About Cats Top 35 Worldwide Cat Blogs[31] - Won
2018 Lux Magazine Best Online Cat Information Platform 2018[32][33] - Won
2017 Vuelio Top UK Pet Blogs 2017[34] 1st Won
2017 Feedspot Top 100 Worldwide Cat Blog[35] 8th Won
2017 Thoroughly Reviewed Top 50 Worldwide Cat Blogs[36] - Won
2017 All About Cats Top 35 Worldwide Cat Blogs[37] - Won
2017 Tuxedo Cat Blog Top 30 Worldwide Cat Blogs[38] - Won

References

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  1. ^ "interview : Marc Andre". www.vuelio.com. Archived from the original on 2017-12-01. Retrieved 2017-12-01.
  2. ^ "Cat Writers Award".
  3. ^ "All about Cats Award".
  4. ^ "article/RSPCA". katzenworld.co.uk. Archived from the original on 2017-12-01. Retrieved 2017-12-01.
  5. ^ "article/Cats Protection". katzenworld.co.uk. Archived from the original on 2017-12-01. Retrieved 2017-12-01.
  6. ^ "article/ICC". katzenworld.co.uk. Archived from the original on 2017-12-01. Retrieved 2017-12-01.
  7. ^ "article : International Cat Care". www.icatcare.org. Archived from the original on 2016-06-24. Retrieved 2017-12-01.
  8. ^ "August Cat photo competition Winner(s) - Katzenworld". Katzenworld. 2014-09-01. Retrieved 2018-01-18.
  9. ^ "Guest Star: Boomer - One of the winners of our photo competition - Katzenworld". Katzenworld. 2014-07-17. Retrieved 2018-01-18.
  10. ^ "Katzenworld to attend at the National Pet Show in Birmingham on 2017". CISION - PRWEB. Retrieved 2017-06-10.[dead link‍]
  11. ^ "Katzenworld to attend at the National Pet Show in London on 2017". CISION - PRWEB. Retrieved 2017-04-26.[dead link‍]
  12. ^ "Katzenworld to attend at the National Pet Show in Birmingham on 2018". National Pet Show - PRWEB. Retrieved 2018-01-01.
  13. ^ "4Cats official UK and Italian Launch". CISION - PRWEB. Retrieved 2017-10-18.[dead link‍]
  14. ^ Arnold, maud (2020-05-11). "The Best Pet Blogs to Keep You Feeling Paws-itive". MyPostcard Blog. Retrieved 2020-06-29.
  15. ^ "Pet Blogs UK Top 10 – Vuelio". Retrieved 2020-01-01.
  16. ^ a b "Best pet-focused blogs". drfoxmag.com. Retrieved 2018-11-01.
  17. ^ "Global1002019". Issuu. Retrieved 2020-01-01.
  18. ^ "Top 25 Pet Blogs". Pup Junkies. 2018-09-19. Retrieved 2020-01-01.
  19. ^ Wilson, Leo (2019-07-24). "Best Pet Blogs Pet Parents Can Find On the Internet". CyberPet. Retrieved 2020-01-01.
  20. ^ "Katzenworld - the United Kingdom 2019". Lux Magazine. Retrieved 2020-01-01.
  21. ^ "Top 10 UK Cat Blogs and Websites To Follow in 2019". Feedspot Blog. 2018-05-25. Retrieved 2019-04-16.
  22. ^ "Top 25 Cat Blogs All Cat Lovers Should Know About | Cat Mania 2019". Cat Mania. 2018-10-18. Retrieved 2019-04-16.
  23. ^ "Top 100 Cat Blogs & Websites To Follow in 2019 | Cats and Animal Blogs". Feedspot Blog. 2016-11-02. Retrieved 2019-04-16.
  24. ^ "Best Pet Blogs to Follow in 2019". www.webbox.co.uk. 2019-01-17. Retrieved 2020-01-01.
  25. ^ "Top 54 Cat Blogs". www.rankedblogs.com. Retrieved 2019-04-16.
  26. ^ "Top 10 UK Pet Blogs | Vuelio". www.vuelio.com. Retrieved 2018-11-01.
  27. ^ RouslanNew. "TOP 50 Pet BLOGS YOU SHOULD KNOW 2018!". Review Institute. Retrieved 2019-04-16.
  28. ^ "Top 10 UK Cat Blogs and Websites To Follow in 2018". blog.feedspot.com. Retrieved 2018-11-01.
  29. ^ "Top 25 Pet Blogs In 2018". 2018-09-03. Retrieved 2018-11-01.
  30. ^ "Top 10 UK Cat Blogs and Websites To Follow in 2018". blog.feedspot.com. Retrieved 2018-06-08.
  31. ^ Cats, All About (2018-01-15). "Top 35 Cat Blogs You Should Know About- 2018". We're all About the Cats. Retrieved 2018-06-08.
  32. ^ "Katzenworld - LUX Life Magazine Luxury Lifestyle Awards - UK 2018". Lux Magazine. Retrieved 2018-06-08.
  33. ^ "Pet Product & Services Awards - Lux Magazine". Lux Magazine. Retrieved 2018-06-08.
  34. ^ "Top 10 UK Pet Blogs | Vuelio". vuelio.com. Retrieved 2018-01-09.
  35. ^ "Top 100 Cat Blogs Every Cat Lover Must Read | Cats and Animal Blogs". blog.feedspot.com. Retrieved 2018-01-09.
  36. ^ "Top 50 Cat Bloggers". thoroughlyreviewed.com. Retrieved 2018-01-09.
  37. ^ Cats, All About (2017-01-15). "Top 35 Cat Blogs You Should Know About (Updated Aug, 2017)". We're all About the Cats. Retrieved 2018-01-09.
  38. ^ "Our 30 Favourite Independent Cat Blogs - Tuxedo Cat". Tuxedo Cat. 2017-04-02. Retrieved 2018-01-09.
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