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Just Salad

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Just Salad
Company typePrivate
IndustryRestaurants
GenreFast casual
Founded2006; 18 years ago (2006)
FounderNick Kenner
Headquarters
New York City, New York
,
United States
Number of locations
80 (2024)
Area served
USA
Products
Websitewww.justsalad.com

Just Salad is a chain of fast casual restaurants[1][2] that primarily specializes in salads, wraps and warm bowls. The brand serves accessible, plant-centric meals made with homemade dressings, prepped-daily produce and from-scratch recipes.[3] Empowering customers to "Eat with Purpose," Just Salad is the first U.S. restaurant chain to carbon label its menu.[4][5]

History

[edit]

The company was founded in 2006 by Nick Kenner and Rob Crespi.[6]

The first location opened at 320 Park Avenue in New York City in 2006. Today, the company operates over 80 store locations, primarily in the United States, [7][8][9] including New York, New Jersey, Connecticut, Florida, Illinois, Pennsylvania, and Massachusetts.[5][10][11]

Sustainability

[edit]

Just Salad promotes environmental sustainability through various initiatives.[12] In 2019, Sandra Noonan joined the company as Chief Sustainability Officer.[13][14][15][16] In 2020, Just Salad became the first U.S. restaurant chain to carbon label its menu, verified by Planet FWD, which informs customers about the greenhouse gas emissions associated with each menu item.[13][15][12]

The company offers a Reusable Bowl Program, which allows customers to purchase a bowl in-store and receive a free salad topping with every reuse.[17][7][15] The program in partnership with the New York State Pollution Prevention Institute at Rochester Institute of Technology, has kept over three tons of waste out of landfills as of 2021.[13][16] Just Salad achieved B Corp Certification in April 2023 with an 80.4 B Impact Score.[3][4]

[edit]

Just Salad offers a vegan smoothie menu and plant-based alternatives like Beyond™ Chicken and Violife Creamy Vegan Feta.[18][9] The company’s mobile app requires customers to opt-in to receive utensils when they order using the Just Salad Mobile App[19] and features a "Climatarian" dietary filter that displays the lowest-footprint menu items.[14][15][3][12] Pickup orders are placed on stations without bags for single-item orders, and customers ordering in-store are offered bags upon request.[20] Just Salad implements waste reduction policies such as in-store composting, food donation programs, and surplus food sales through the Too Good to Go app.[13][16]

Social actions

[edit]

Just Salad has partnered with Chef Marc Forgione, Amanda Cohen, and brands such as Sesame Street, Grub Street and Beyond Meat, on time-limited menu items.

In April 2020, Just Salad collaborated with chef Joey Campanaro to create "The Big Apple Salad", with proceeds supporting Relief Opportunities for All Restaurants, a fund for restaurant workers affected by the COVID-19 pandemic.[21]

In May 2020, Just Salad partnered with American fashion designer Kenneth Cole to design and provide reusable cotton face masks for its employees during the COVID-19 pandemic.[22]

In October 2023, Just Salad teamed with wellness educator Mona Vand to introduce "Mona's Dreamy Caesar," a limited-time vegan menu item featuring plant-based ingredients.[23][24]

In 2024, Just Salad collaborated with Michelin-starred chef Marc Forgione to create the "Chopped Mezze" salad for their spring menu.[25][26][27][28][29][30]

In 2024, Just Salad collaborated with Chef Amanda Cohen to launch the Dirt Candy Salad, a limited-edition vegan salad inspired by her New York City restaurant Dirt Candy.[31][32][33][34][35]

Brand Partnerships

[edit]

In January 2020, Just Salad collaborated with Grub Street to create a limited-time "Breakfast Salad," which included spinach, romaine, turkey bacon, hard-boiled eggs, and cheddar cheese, offering a unique twist on a traditional breakfast sandwich.[36]

In 2022, Just Salad partnered with Beyond Meat to introduce plant-based protein options, focusing on sustainability and catering to vegan and environmentally-conscious customers.[37][38][39][40]

In 2023, Just Salad launched a Sesame Street-themed kids' menu in collaboration with Sesame Street.[41][42][43][44][45] This initiative included educational content about nutrition, aiming to promote healthier eating habits among Kids.[46]

Just Salad has also partnered with Tommy's Seafood, Gotham Greens, Dig Inn, Impossible Foods, Sir Kensington’s, and Vital Farms.[47]

Awards and recognition

[edit]

Just Salad received the WasteWise Regional Award from the Environmental Protection Agency (EPA) in 2019 for its reusable bowl program,[48][49] became the first U.S. restaurant chain to implement carbon labeling in 2020,[50] and was ranked No. 5 in the 2022 Eco Innovation Awards by Real Leaders.[50]

References

[edit]
  1. ^ nicole. "Just Salad Opens first Chicago Location". www.qsrmagazine.com. Retrieved 2016-02-02.
  2. ^ "Daphne Oz Partners With Just Salad to Create Dish That Lets You ‘Glow From Within’" Us Magazine. Retrieved 2019-10-07.
  3. ^ a b c "Just Salad - Certified B Corporation - B Lab Global". www.bcorporation.net. Retrieved 2024-07-17.
  4. ^ a b BBMG (2024-05-16). "B Corp Recipes for Success". Medium. Retrieved 2024-07-17.
  5. ^ a b "North Jersey Chamber of Commerce". North Jersey Chamber of Commerce. Retrieved 2024-07-17.
  6. ^ "Dude Food: An Interview With Nick Kenner of Just Salad - Big Girls Small Kitchen". Big Girls Small Kitchen. Retrieved 2016-02-02.
  7. ^ a b "Another Win For The Plant-Based Movement: Just Salad Replaces Steak With Beyond Meatballs" Forbes. Retrieved 2019-10-07.
  8. ^ "Fitness Clubs Spawn Urban Clusters of Juice Bars, Spas" The Wall Street Journal. Retrieved 2019-10-07.
  9. ^ a b "Just Salad LLC - Company Profile and News". Bloomberg.com. Retrieved 2024-07-17.
  10. ^ "GREATER FORT LAUDERDALE CHAMBER OF COMMERCE".
  11. ^ "How to Order Vegan at Just Salad (December 2020)". PETA. 2020-12-16. Retrieved 2024-07-17.
  12. ^ a b c Magazine, VegWorld (2020-06-10). "Just Salad Teams Up with NYU MBA Student Program to be 1st U.S. Restaurant Chain to Carbon Label its Menu - VEGWORLD Magazine". Retrieved 2024-07-17.
  13. ^ a b c d Sweeney, Erica. "How chief sustainability officers are bringing more accountability and less waste to their companies — and the world". Business Insider. Retrieved 2024-07-17.
  14. ^ a b "Mission Possible".
  15. ^ a b c d Figueiras, Sonalie (2022-04-28). "The How and Why of Carbon Labelling: Q+A w/ Just Salad's Chief Sustainability Officer". Green Queen. Retrieved 2024-07-17.
  16. ^ a b c "Just Salad's Sustainability Report Highlights Waste-Free Dining Movement".
  17. ^ "Penn Diners Hungry for 'Just Salad' | Shop Penn". www.shopsatpenn.com. Retrieved 2024-07-17.
  18. ^ "JustSalad Digital Catering Menu" (PDF).
  19. ^ "Just Salad - Apps on Google Play". play.google.com. Retrieved 2024-07-17.
  20. ^ Lundstrom, Kathryn (2022-10-26). "Can Fast Food Survive Without Single-Use Plastics?". www.adweek.com. Retrieved 2024-07-17.
  21. ^ Magazine, Q. S. R. (2020-04-28). "Just Salad Collaborates with New York City Chef Joey Campanaro". QSR Magazine. Retrieved 2024-07-27.
  22. ^ Press (2020-05-20). "Just Salad Partners with Kenneth Cole to Design, Create and Provide Reusable Cotton Face Masks". Food Industry Executive. Retrieved 2024-07-27.
  23. ^ Salad, Just. "Just Salad Partners With Wellness Educator, Mona Vand to Launch Dreamy Caesar Salad". www.prnewswire.com. Retrieved 2024-07-27.
  24. ^ "Just Salad Partners With Wellness Educator, Mona Vand to Launch Dreamy Caesar Salad". Yahoo Finance. 2023-10-02. Retrieved 2024-07-27.
  25. ^ "Just Salad launches new salad in collaboration with chef Marc Forgione". Nation's Restaurant News. 2024-03-26. Retrieved 2024-07-27.
  26. ^ Salad, Just. "Just Salad and Acclaimed NYC Chef Marc Forgione Welcome Spring with New Seasonal Recipe Collaboration". www.prnewswire.com. Retrieved 2024-07-27.
  27. ^ "Chef Marc Forgione Teams Up with Just Salad for Tasty New Salad Option".
  28. ^ Klein, Danny (2024-03-25). "Just Salad Teams with Chef Marc Forgione on New Seasonal Items". QSR Magazine. Retrieved 2024-07-27.
  29. ^ Redden, Claire (2024-03-25). "Just Salad Partners With NYC Chef Marc Forgione For New Spring Menu Items". Tasting Table. Retrieved 2024-07-27.
  30. ^ Walansky, Aly. "Just Salad Partners With Celebrity Chef Marc Forgione To Upgrade A Classic". Forbes. Retrieved 2024-07-27.
  31. ^ Johnson, Greg (1900-01-01). "Just Salad partners with chef to kick off Veganuary". Produce Blue Book. Retrieved 2024-07-27.
  32. ^ "Just Salad partners with James Beard nominated chef Amanda Cohen for 'Veganuary' salad". Nation's Restaurant News. 2024-01-02. Retrieved 2024-07-27.
  33. ^ "Just Salad Partners with Michelin-Star Chef Amanda Cohen to Launch Dirt Candy Salad for Veganuary".
  34. ^ "Michelin-Star Chef Amanda Cohen and Just Salad Pair Up for Veganuary; Jhonny Castro Comments".
  35. ^ "Just Salad partners with Michelin-starred Dirt Candy for new plant-based bowl". Restaurant Business. Retrieved 2024-07-27.
  36. ^ Street, Grub (2020-01-30). "Can You Make a Salad That Tastes Like a Breakfast Sandwich?". Grub Street. Retrieved 2024-07-27.
  37. ^ Magazine, Q. S. R. (2022-09-28). "Just Salad Releases Fall Menu and Partners with Beyond Meat". QSR Magazine. Retrieved 2024-07-27.
  38. ^ "Just Salad Permanently Adds Vegan Chicken to Menu Nationwide".
  39. ^ "Another Win For The Plant-Based Movement: Just Salad Replaces Steak With Beyond Meatballs".
  40. ^ Pointing, Charlotte (2019-09-16). "This Salad Chain Just Replaced All Its Beef With Vegan Meat". LIVEKINDLY. Retrieved 2024-07-27.
  41. ^ Klein, Danny (2024-03-04). "Just Salad Rolling Out Sesame Street-Themed Reusable Bowls". QSR Magazine. Retrieved 2024-07-27.
  42. ^ Klein, Danny (2024-03-04). "Just Salad Rolling Out Sesame Street-Themed Reusable Bowls". QSR Magazine. Retrieved 2024-07-27.
  43. ^ Sharma, Soumya (2024-03-05). "Just Salad launches Sesame Street-themed reusable bowls in US". Verdict Food Service. Retrieved 2024-07-27.
  44. ^ Salad, Just. "Just Salad Serves Up Lunchtime Nostalgia with Reusable Bowls Featuring Beloved Sesame Street Characters". www.prnewswire.com. Retrieved 2024-07-27.
  45. ^ "JUST SALAD TEAMS UP WITH SESAME WORKSHOP TO LAUNCH SESAME STREET KIDS MENU". Food & Beverage Magazine. 2023-10-20. Retrieved 2024-07-27.
  46. ^ "Just Salad introduces kids menu for the first time". Nation's Restaurant News. 2023-10-19. Retrieved 2024-07-27.
  47. ^ "JUST SALAD MAKES BIG SPLASH FOR SUMMER WITH LAUNCH OF WILD BLACKENED SHRIMP ON NEW SEASONAL MENU". Food & Beverage Magazine. 2024-06-11. Retrieved 2024-07-27.
  48. ^ US EPA, OLEM (2020-01-24). "2019 WasteWise Regional Award Winners". www.epa.gov. Retrieved 2024-07-27.
  49. ^ "Just Salad's reusable bowl program reportedly eliminates more than 75,000 pounds of plastic waste every year".
  50. ^ a b Magazine, Q. S. R. (2022-07-06). "Just Salad Ranked No. 5 in Eco Innovation Awards". QSR Magazine. Retrieved 2024-07-27.
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