I Heard It Today is the third solo studio album by American hip hop artist Mr. Lif.[1] It was released by Bloodbot Tactical Enterprises on April 21, 2009.[2] Written at "the dawn of the Obama administration", the album is "dedicated to capturing the pulse of a tumultuous era in the United States."[3]
At Metacritic, which assigns a weighted average score out of 100 to reviews from mainstream critics, the album received an average score of 70, based on 11 reviews, indicating "generally favorable reviews".[2]
Max Herman of XLR8R gave the album an 8.5 out of 10, commenting that "taking a break from working with El-P actually benefits him, as the melodic beats crafted by producers like J-Zone, Edan, and Headnodic are the perfect pairing for Lif's selfless lyricism."[13] Andrew Martin of PopMatters gave the album 6 stars out of 10, calling it "one of Lif's most concise and well-rounded efforts."[11] David Aaron of BBC wrote, "it's comforting to know there are still hip hop acts out there trying to give a voice to the voiceless."[6]
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