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GlamBOT

From Wikipedia, the free encyclopedia

The GlamBOT is a high-speed camera system directed by Cole Walliser, known for its use in capturing dynamic, slow-motion videos of celebrities on the red carpet at various high-profile award ceremonies such as The Academy Awards, The Grammys, Golden Globes, The Emmys, and the People’s Choice Awards.[1]

Development

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Walliser, a filmmaker with a background in directing music videos and high-speed photography, developed the GLAMbot as a tool to enhance red carpet-coverage. His experience with celebrities and his innovative approach quickly became a sought-after feature at entertainment industry events.[2]

Expansion and Influence

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The GlamBOT’s success has inspired similar high-speed, robotic camera experiences across the entertainment industry. Red Carpet Robot ([1]), a sister company under Booth Me Up Las Vegas, offers a GlamBot-style photo and video experience at various red-carpet events, allowing guests to create cinematic, slow-motion captures similar to Walliser's original GlamBOT concept. There are more accessible GlamBOT rental options for VIP events and brand activations. Booth Me Up Las Vegas ([2]) provides another example with its GlamBot activation, which brings this high-speed camera experience to a broader range of events, offering event-goers Hollywood-style, slow-motion videos with robotic precision.

Use in filmmaking

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The GLAMbot is primarily used at events to capture slow-motion footage of celebrities, emphasizing their outfits, makeup, and overall look. These videos are often shared on social media, highlighting the glamour of Hollywood's events. Walliser's creative direction has resulted in widely-shared GLAMbot moments featuring celebrities like Lady Gaga, whom he cites as one of his favorite subjects due to her fashion choices and dynamic presence.[3]

Technical aspects

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Technically, the GLAMbot combines high-speed camera technology with robotic control to execute precise, smooth movements that capture detailed slow-motion footage. The system requires a significant amount of light to shoot at a shallow depth of field, typically around f/2.8, with focus adjustments made through keyframes controlled by the robotic system.[4] Walliser has said "We shoot 1,000 frames in that one second. When we play it back at like 24/30 [frames per second]."[2]

References

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  1. ^ "GLAMBOTS". Cole Walliser. Retrieved 2024-02-07.
  2. ^ a b Jaeger, Griffin (March 12, 2023). "Strike the pose! Canada's Cole Walliser shares his secrets behind GlamBot videos of celebrities". CBC.
  3. ^ "GlamBOT Director Cole Walliser on the Emmys, Red Carpets, and More". theSkimm. Retrieved 2024-02-07.
  4. ^ "Tech Insights Into How the GlamBOT Stole the Show at the Oscars". No Film School. Retrieved 2024-02-07.
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