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Draft:Covercraft Industries

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  • Comment: Please read through the above links in the decline notice. Most of the sources are press releases or otherwise based on what they say. S0091 (talk) 19:03, 15 June 2024 (UTC)

Covercraft Industries, LLC, is an American-based company that manufactures and sells custom protective covering products for automobiles, boats, patio furniture and recreational vehicles. Founded in 1965, Covercraft started as a bespoke car cover business, then expanded over the next several decades into products like seat covers, front end masks, dashboard covers, windshield sunscreens, floor mats, boat covers, Bimini tops, RV covers and accessories, patio furniture and outdoor furniture covers. 

History

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Covercraft was founded in 1965 by Bob Lichtmann from his garage in Van Nuys, California, sewing one cover for one customer at a time.[1] In 1993, the company relocated from the San Fernando Valley of California to Pauls Valley, Oklahoma citing a more business-friendly environment. [2]

Covercraft expanded production in the year 2000 after opening operations in Wichita Falls, Texas in a former Levi Strauss factory.[3] The company's founder, Bob Lichtmann retired in 2003.[7]

April of 2020, at the beginning of the COVID-19 pandemic, Covercraft recalled employees that were furloughed due to pandemic-related closures, to begin producing PPE, particularly gowns and masks for healthcare workers.[4][5][6]

In June, 2009, Covercraft expanded the company's product offering after purchasing most of the assets of Global Accessories, Inc. The product line additions included Wolf Automotive, Powersports and Marine covers, LeBra front-end covers, DashMat dashboard covers, Premier Floor Mats and Spidy Gear cargo web products.[7] In 2013, Covercraft began a collaboration with work wear brand Carhartt, to manufacture and distribute seat covers for pickups, SUVs vans and OTR work trucks.[8]

In 2014, the company celebrated its 50th Anniversary at the annual SEMA Show in Las Vegas, Nevada. [9]

The company was purchased by Private Equity Group Century Park Capital Partners in 2015. [10]

It was announced in January of 2017 that the recreational vehicle cover and accessory manufacturer, ADCO Products would be joining Covercraft Industries.[11]

Later in 2017, it was announced that Covercraft had acquired Aurora, Colorado-based seat cover manufacturer GT Covers.[12]

The company then expanded its assortment of seat cover offerings in 2018 with the acquisition of Marathon Seat Covers of Bozeman, Montana.[13] Later that same year, Covercraft acquired South Carolina-based Carver Industries, a produced of boat covers, Bimini tops, canoe and kayak covers and various ATV and UTV covers.[14]   

Century Park Capital Partners sold Covercraft to private equity group Audax in August of 2021.[15]

 Lloyd Mats of Northridge, California was acquired by Covercraft in January of 2022.[16]

In December of 2018, Covercraft was announced as the title sponsor Major League Fishing pro Bradley Roy.[17]  Also in 2018, RTM Studios announced Covercraft as the Official Car and Seat Cover Supplier of PowerNation.[18]

In March of 2019, Indianapolis Motor Speedway Museum named Covercraft the Official Car Cover of the museum.[19] Later that year, Covercraft sponsored Matt Mills of B.J. McLeod Motorsports for the NASCAR Xfinity Series race at Daytona International Speedway.[20]

References

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  1. ^ "Covercraft Founder Bob Lichtmann Passes Away". Specialty Equipment Market Association (SEMA). 2017-03-02. Retrieved 2024-06-09.
  2. ^ Bettner, Jill (1993-09-28). "Other States Keep Luring Valley Employers : Employment: Since 1990, about 10,000 Valley jobs have been lost. Corporate recruiters cite lower costs and higher quality of life elsewhere". Los Angeles Times. Retrieved 2024-06-09.
  3. ^ "Chamber Business Directory". Wichita Falls Chamber. Retrieved 2024-06-09.
  4. ^ "Covercraft Quickly Changes Gears From Protecting Cars To Protecting People - Barrett-Jackson Auction Company - World's Greatest Collector Car Auctions". www.barrett-jackson.com. Retrieved 2024-06-09.
  5. ^ Choate, Trish. "Covercraft brings Wichita Falls facility back online to produce PPE for emergency workers". Times Record News. Retrieved 2024-06-09.
  6. ^ Staff, Burt Mummolo, KTUL (2020-04-06). "From manufacturing car covers to PPE". KTUL. Retrieved 2024-06-09.{{cite web}}: CS1 maint: multiple names: authors list (link)
  7. ^ "Movers & Shakers: Kevin Kramer; Cruisin' Hall of Fame Inductees Announced; Covercraft Purchases Global Accessories Assets". Specialty Equipment Market Association (SEMA). 2009-07-02. Retrieved 2024-06-09.
  8. ^ Carhartt. "Carhartt and Covercraft Announce Tough, Rugged & Stylish Seat Protection". www.prnewswire.com (Press release). Retrieved 2024-06-09.
  9. ^ Girkey, Nicole (2014-09-13). "Covercraft Industries To Kick Off 50th Anniversary During SEMA Show". Diesel Army. Retrieved 2024-06-09.
  10. ^ "Century Park Capital Partners Announces Recapitalization Of Covercraft Industries, Inc. | Century Park". Retrieved 2024-06-09.
  11. ^ "Covercraft Industries acquires ADCO Products - 2016-12-27 - Crunchbase Acquisition Profile". Crunchbase. Retrieved 2024-06-09.
  12. ^ Staff, AftermarketNews (September 19, 2017). "Covercraft Industries Acquires GT Covers".
  13. ^ "Covercraft Industries Acquires Marathon Seat Covers". Retrieved 2024-06-09.
  14. ^ Staff, Journal Record (2018-10-27). "Covercraft buys Carver Industries | The Journal Record". Retrieved 2024-06-09.
  15. ^ Staff, Journal Record (2021-08-24). "Firm acquires major stake in Oklahoma-based Covercraft | The Journal Record". Retrieved 2024-06-09.
  16. ^ "Movers & Shakers: Covercraft Acquires Lloyd Mats; SEMA Data's Jonathan Briseno Wins ACPN Scholarship". Specialty Equipment Market Association (SEMA). 2022-01-18. Retrieved 2024-06-09.
  17. ^ Editors, Wired2fish (2018-12-03). "Bradley Roy Signs with Cover Craft for 2019". Wired2Fish. Retrieved 2024-06-09. {{cite web}}: |last= has generic name (help)CS1 maint: numeric names: authors list (link)
  18. ^ "RTM Studios Announces Covercraft As "The Official Car and Seat Cover Supplier" Of POWERNATION". PowerNation. Retrieved 2024-06-09.
  19. ^ Staff, AftermarketNews (March 28, 2019). "Covercraft Named Official Car Cover of Indianapolis Motor Speedway Museum".
  20. ^ Jayski (July 4, 2019). "Covercraft Sponsoring Matt Mills at Daytona".