CTown Supermarkets
 | |
 A C-Town supermarket in New Rochelle, New York. | |
| Company type | Private |
|---|---|
| Industry | Retail |
| Founded | 1975 |
| Headquarters | White Plains, New York, United States[1] |
Number of locations | 200 |
| Products | Grocery |
| Owner | Caroline Diplan |
| Website | www |
CTown Supermarkets is a chain of independently owned and operated supermarkets operating in the northeastern United States.[1] CTown stores operate in partnership with Krasdale Foods.[2]
History and operations
[edit]CTown was founded in 1975 as KTown as a move by Krasdale into retail operations, with the K standing for "Krasdale."[1] Under threat from Kmart, the company changed the store name to CTown.[3]
CTown uses economies of scale so its small member stores can pool their resources for purchasing and advertising.[4] It tends to open supermarkets in locations that suburban stores have abandoned.[4] The stores depend heavily on customers who are pedestrians and fewer who drive, as shown by their smaller parking lots.[4]
There are approximately 200 stores in Connecticut, Massachusetts, New Jersey, New York, and Pennsylvania. CTown is the fifth-largest food retailer in the New York City metropolitan area. CTown is supplied by Krasdale Foods; many products sold in CTown stores are labeled Krasdale Foods (Krasdale also is a supplier for the smaller Bravo supermarket chain). Marketing and advertising for CTown are handled by Alpha-I Marketing Corp.
References
[edit]- ^ a b c Barlas, Thomas. "Supermarket seeks to hire in Bridgeton". The Press of Atlantic City. August 18, 2011. p. C1.
- ^ "Krasdale Foods is opening its largest CTown Supermarket". www.supermarketnews.com. Retrieved 2024-12-05.
- ^ "The supplier that makes supermarket owners rich". Crain's New York Business. 2018-11-16. Retrieved 2024-12-05.
- ^ a b c Godin, Mary Ellen. "Delay in C-Town opening blamed on design changes". Record-Journal (Meriden, Connecticut). July 9, 2013. p. 4.
External links
[edit]
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