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Brammibal's Donuts

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Brammibal's Donuts
Formation2015[1]
HRB 199030 B
Legal statusGmbH
Websitebrammibalsdonuts.com

Brammibal's Donuts is a chain of nine vegan cafés selling donuts in Berlin and Hamburg, Germany.[2] It is the first such chain in Europe.[3]

Product range

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Brammibal's offer six donut "classics" and a number of changing "specials".[4] The chain's palette also includes one charity donut, with part of the proceeds going to a different charity every month.[3] The donut shops also serve coffee drinks, and are popular with Instagram users.[5]

Donuts on display in 2020
Donuts on display in 2020

History

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Brammibal's was founded in 2015[1] by the couple Jessica Jeworutzki and Bram van Montfort.[3] They initially sold donuts at markets and events until they opened their first donut shop in 2016.[1] They have financed their expansion through crowdfunding, an ecological bank, and a loan from van Montfort's father.[3] One crowdfunding campaign in 2015 failed to raise the funds required to open a shop.[6] Van Montfort is a former band musician while Jeworutzki used to work as a hospital nurse.[3]

Reception

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In 2016, Exberliner called Brammibal's Donuts "Berlin's vegan sensation of the year".[7] In 2021, Tina Hütterl of the Berliner Zeitung gave the donuts of Brammibal's an excellent review, describing them as "the best of my life", indistinguishable from non-vegan donuts, and tasting "as good as they look like".[4]

In 2022, Manuel Almeida Vergara of the Berliner Zeitung argued that the taste of Brammibal's donuts is inferior to the donuts offered by Dunkin' Donuts.[8]

References

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  1. ^ a b c "Our Story". Brammibal's Donuts. Retrieved 2021-10-10.
  2. ^ "Locations". Brammibal's Donuts. Archived from the original on 2015-08-16. Retrieved 2021-10-10.
  3. ^ a b c d e Rushe, Elizabeth. "Inside Europe's First Vegan Donut Chain". Forbes. Archived from the original on 2018-09-26. Retrieved 2021-10-10.
  4. ^ a b Hüttl, Tina. "Tina testet: Brammibal's Donuts". Berliner Zeitung (in German). Retrieved 2021-10-10.
  5. ^ "Food-Trends: Einmal das, was alle nehmen". Die Zeit (in German). 2021-06-11. Archived from the original on 2021-06-14. Retrieved 2021-10-10.
  6. ^ Silver, Holly Simmonds, Erica Löfman, Jane (2015-08-10). "Vegan summer". Exberliner. Retrieved 2021-10-10.{{cite web}}: CS1 maint: multiple names: authors list (link)
  7. ^ Löfman, Erica (2016-08-05). "Vegan Berlin: The 24-hour guide". Exberliner. Retrieved 2021-10-10.
  8. ^ Vergara, Manuel Almeida. "Brammibal's versus Dunkin' Donuts: Wer macht die besten Donuts Berlins?". Berliner Zeitung (in German). Retrieved 2022-12-07.