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Alto (rideshare)

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Alto
Company typePrivate
Founded2018
FoundersWill Coleman Alexandra Halbardier
HeadquartersDallas
Area served
Dallas and Houston
ProductsRideshare
Websiteridealto.com

Alto is an American ridesharing company based in Dallas, Texas. It is available in its home market of Dallas and in Houston, Texas.

History

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Alto was founded in 2018 by Will Coleman and Alexandra Halbardier.[1]

Alto expanded to Washington, DC in January 2022.[2] It launched in San Francisco in July 2022 but exited the market a year later. At the time, it said that the decision would speed its growth in the remaining markets of Los Angeles, Miami, Washington, D.C., Dallas and Houston and that it would soon announce new markets.[3]

In January 2024, Alto ceased operations in Washington, DC and Miami.[4][5] It has since also exited the Los Angeles market and retrenched to only be available in Dallas and Houston. The company also announced that it was abandoning its plans to transition to an all-EV fleet.[4]

In 2024, the company purchased rights to be the only ride-share app allowed for curbside pickup at Dallas Love Field Airport.[6]

References

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  1. ^ O'Donnell, Paul (January 22, 2019). "This Dallas startup just hauled in $14.5 million to disrupt Uber, Lyft". Dallas News. Retrieved October 27, 2024.
  2. ^ Muller, Joann (January 8, 2022). "Rideshare 2.0: Uber, Lyft rivals roll out EVs and employee drivers". Axios. Retrieved October 27, 2024.
  3. ^ Council, Stephen (July 14, 2023). "Uber, Lyft challenger Alto leaves San Francisco after just a year". SF Gate. Retrieved October 27, 2024.
  4. ^ a b Muller, Joann (February 21, 2024). "Alto pulls out of Washington, D.C., Miami". Axios. Retrieved October 27, 2024.
  5. ^ Bojnansky, Erik (February 13, 2024). "Dallas-based company to shut down Miami facility, lay off 100-plus employees - South Florida Business Journal". Biz Journals. Retrieved October 27, 2024.
  6. ^ Skores, Alexandra (March 27, 2024). "Dallas gives Alto five-year exclusive on passenger pickup curbside at Love Field". Dallas News. Retrieved October 27, 2024.