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Sesame Street syndication packages

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Two syndication packages of Sesame Street episodes, titled Sesame Street Unpaved and 123 Sesame Street, were produced by the Noggin cable channel in 1999. At the time, Sesame Workshop co-owned Noggin and many of the company's older programs were replayed on the channel. Unpaved aired until 2002, and 123 aired until 2005.

Sesame Street Unpaved

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Series intertitle

Sesame Street Unpaved features select episodes from the series' first twenty seasons. The 67-episode package includes every season premiere of Sesame Street with the exception of the season sixteen premiere. Each installment consists of a remastered version of an older episode, normally trimmed and edited to allow time for commercials. Episodes open with an exclusive title sequence created specifically for Unpaved, which depicts the characters on a busy New York street and was shot on-location in the borough of Queens. The package was partially marketed towards older viewers who would watch the program based on nostalgia.[1] Most later broadcasts on Noggin paired Unpaved with fellow Sesame Workshop series 3-2-1 Contact, making up a two-hour timeslot.[2]

A documentary with the same name, created to celebrate Sesame Street's thirtieth year on television, premiered on TV Land on December 8, 1999 to promote the Noggin channel's "retro" shows.[3] Unlike all other installments, it was created in a clip show format; scenes from a variety of hallmark episodes were featured instead of content from a single episode, and original footage starring five of the program's original cast members – Loretta Long, Sonia Manzano, Bob McGrath, Martin P. Robinson, and Caroll Spinney – was added as a framing device.[4] These segments were written and produced by Josh Selig.[5] Robinson (Mr. Snuffleupagus and Slimey the Worm) and Spinney (Big Bird and Oscar) were the only Muppet performers who appeared as themselves.

123 Sesame Street

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123 Sesame Street repackages episodes from the seasons 25, 30 and 31. Its title is derived from the fictional address of the franchise's titular location. Unlike Unpaved, this package was explicitly aimed at preschoolers. It was used as a way to introduce a new generation of viewers to older episodes that still managed to meet modern educational standards. Many installments of this package were incorporated into marathons and events consisting of otherwise brand-new content.[6]

123 Sesame Street also debuted in 1999. Unlike Unpaved, it was never shown on TV Land and regularly broadcast twice a day on Noggin.[7] When the Noggin channel was restructured in spring 2002, and many CTW/Sesame Workshop programs were dropped from its regular schedule, 123 Sesame Street replaced all other airings of Sesame Street content (with the exception of Play with Me Sesame). The package continued to air until August 28, 2005, about three years after Unpaved was removed.[8]

Development

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Plans to create Sesame Street syndication packages for Noggin had existed since April 1998, when Sesame Workshop and Nickelodeon first invested in the company.[9] The Workshop initially considered repackaging Sesame segments into themed collections, rather than airing modified cuts of individual episodes. Herb Scannell (who was the president of Nickelodeon and TV Land at the time) suggested centering a package around Elmo, a breakout character whose popularity had peaked in the late 1990s. While describing such possibilities for an interview with The New York Times, he mentioned "[CTW] could do 'The Elmo Show,' for example."[9]

References

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  1. ^ "Sesame Unpaved from Noggin LLC". Noggin.com. Viacom International, Inc. Archived from the original on March 8, 2000.
  2. ^ "Just for Kids". Detroit Free Press. March 26, 2000 – via Newspapers.com.
  3. ^ "Noggin to air 'Sesame Street Unpaved' TV program on TV Land". Multichannel News. November 8, 1999. Archived from the original on February 2, 2017.
  4. ^ Bart, Peter (November 2, 1999). "Noggin hosts 'Street' anni". Variety.
  5. ^ "Television Highlights". The Washington Post. December 8, 1999. Archived from the original on February 2, 2017.
  6. ^ "Noggin Celebrates Mom Sunday, May 11 with Themed Episodes of Preschool Favorites". PR Newswire. Cision Inc. May 2, 2003.
  7. ^ "123 Sesame Street from Noggin LLC". Noggin.com. Viacom International, Inc. Archived from the original on April 8, 2003.
  8. ^ "Noggin: TV Schedule". Noggin.com. Viacom International, Inc. Archived from the original on August 28, 2005.
  9. ^ a b Mifflin, Lawrie (April 29, 1998). "New Network for Children on Cable TV". The New York Times.
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