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Psychology & Marketing

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Psychology & Marketing
November 2020 cover
DisciplineMarketing
Psychology
LanguageEnglish
Edited byGiampaolo Viglia
Publication details
History1984–present
Publisher
FrequencyMonthly
5.507 (2021)
Standard abbreviations
ISO 4Psychol. Mark.
Indexing
ISSN0742-6046 (print)
1520-6793 (web)
LCCN98660757
OCLC no.1056447960
Links

Psychology & Marketing is a monthly peer-reviewed scientific journal covering the psychological study of marketing and consumer behavior. It was established in 1984 and is published by John Wiley & Sons. The editor-in-chief is Giampaolo Viglia.

Impact factor

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According to the Journal Citation Reports, the journal has a 2021 impact factor of 5.507, ranking it 68th out of 155 journals in the category "Business"[1] and 18rd out of 83 in the category "Psychology, Applied".[2]

References

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  1. ^ "Journals Ranked by Impact: Business". 2021 Journal Citation Reports. Web of Science (Science ed.). Clarivate Analytics. 2022.
  2. ^ "Journals Ranked by Impact: Psychology, Applied". 2021 Journal Citation Reports. Web of Science (Science ed.). Clarivate Analytics. 2022.
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