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Ik Junoon (Paint It Red)

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"Ik Junoon (Paint It Red)"
Song by Shankar–Ehsaan–Loy (composer)
Vishal Dadlani, Alyssa Mendonsa, Gulraj Singh (singers)
from the album Zindagi Na Milegi Dobara (soundtrack)
Released17 June 2011
Recorded2010
GenreFilmi, Indian pop
LabelT-Series
Composer(s)Shankar–Ehsaan–Loy
Lyricist(s)Javed Akhtar
Producer(s)Farhan Akhtar
Ritesh Sidhwani
Audio sample
Ik Junoon (Paint It Red)

"Ik Junoon (Paint It Red)" (transl. A Passion) is a song by composer trio Shankar–Ehsaan–Loy for the film Zindagi Na Milegi Dobara. The song was performed by Vishal Dadlani, Alyssa Mendonsa and Gulraj Singh while the lyrics was penned by Javed Akhtar.[1]

Background

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Shankar–Ehsaan–Loy were asked to compose an Ambient house song by director Zoya Akhtar. They composed the song and gave it pop twist to it, so that it fits the situation well. The Vocoder was used for getting the robotic voice effect.[2] The song is all about losing yourself in the moment. The promo of the songs was released on 11 June 2011.[3]

Music video

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The La Tomatina festival of Spain was re-created for the shoot of the song. It was shot in Buñol, Valencia, Spain. Almost 16 tons of tomatoes were used for the shoot and they were flown in from Portugal. The import of tomatoes itself cost the producers about 1 crore. The song features Hrithik Roshan, Abhay Deol, Farhan Akhtar, Katrina Kaif and Ariadna Cabrol.[4][5] The actors had to clean themselves up with hot water after every shot. They all were so sick of tomatoes after the shoot, that they couldn't eat any dish containing tomatoes for weeks.[2]

Reception

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Bollywood Hungama described the song as, "full of 'masti', 'maza' and energy through visuals with the sound being totally subtle."[6] The Rediff review remarked, "a sublime rhythm and minimalist ambience to work up a state of ecstasy which is irresistible".[7]

Chart performance

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The song was an instant hit and rocked the music charts, as it entered the Radio Mirchi Top 20 list of the week at #1[8] and regained and maintained its #1 spot in third week, after dropping to #2 in the second week.[9] The song made its entry in the Planet Bollywood charts at #6[10] and climbed two spots to #4 in one week.[11] At the BBC Asian Charts, the song debuted at #40[12] and leaped to #7 in 6 weeks.[13]

Accolades

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Award Ceremony Category Recipient Result Ref.(s)
4th Mirchi Music Awards Best Song Recording - Nominated [14]

See also

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References

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  1. ^ "Zindagi Na Milegi Dobara : Complete Cast and Crew details". Bollywood Hungama. Archived from the original on 7 December 2009. Retrieved 29 June 2011.
  2. ^ a b "Making of Ik Junoon". Bollywood Hungama. 29 June 2011. Retrieved 25 August 2015.
  3. ^ "Ik Junoon (Paint it red) - Zindagi Na Milegi Dobara (Extended promo w/ subtitles HQ)". YouTube. 11 June 2011. Retrieved 29 June 2011.
  4. ^ "Abhay Deol goes topless!". Hindustan Times. 31 May 2011. Archived from the original on 25 January 2013. Retrieved 29 June 2011.
  5. ^ "Check out: Hrithik, Katrina, Farhan & Abhay shooting for Tomatina fest in Spain". Bollywood Hungama. 19 March 2011. Archived from the original on 28 August 2015. Retrieved 25 August 2015.
  6. ^ "Zindagi Na Milegi Dobara : Music Review by Joginder Tuteja". Bollywood Hungama. 20 June 2011. Archived from the original on 8 December 2009. Retrieved 29 June 2011.
  7. ^ "Review: Zindagi Na Milegi... music is delightful - Rediff.com Movies". Rediff.com. 24 June 2011. Retrieved 29 June 2011.
  8. ^ "Music Chart". The Times of India. Retrieved 29 June 2011.
  9. ^ "Music Chart - 24 July 2011". The Times of India. Retrieved 24 July 2011.
  10. ^ "Top 10 Hindi Film Songs on Planet Bollywood - "Hale Dil" conquers more hearts with its melody and "Ik Junoon (Paint It Red)" makes entry!". Planetbollywood.com. 13 June 2011. Archived from the original on 26 June 2011. Retrieved 29 June 2011.
  11. ^ "Top 10 Hindi Film Songs on Planet Bollywood - "Murder 2" dominates; "Delhi Belly" is still solid and 'Oye Oye' enters the chart!". Planetbollywood.com. 21 June 2011. Archived from the original on 25 June 2011. Retrieved 29 June 2011.
  12. ^ "Archive Chart". Official Charts Company. 25 June 2011. Retrieved 12 July 2011.
  13. ^ "Asian Network - The Official Asian Download Chart - The Official Asian Download Chart". BBC. 29 June 2011. Retrieved 12 July 2011.
  14. ^ "Nominations - Mirchi Music Award Hindi 2011". 30 January 2013. Archived from the original on 30 January 2013. Retrieved 24 May 2018.{{cite web}}: CS1 maint: bot: original URL status unknown (link)
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