Hi-Chew

Hi-chew
Japanese snack food
File:Dekopon Hi-Chew.jpg
Japanese name	ハイチュウ (haichū)
Maker	Morinaga & Company
Ingredients	Chewy Candy / Taffy
Flavours	Flavours: Banana, Blueberry, Calamansi, Cola, Grape, Grapefruit, Green apple, Kiwi, Lemon, Lime, Lychee, Mango, Mixed Fruit, Orange (and Valencia Orange), Passion Fruit, Peach, Pineapple, Strawberry, Strawberry Cheesecake, Yogurt (Aloe, Peach and Strawberry), and Yuzu

Hi-chew (ハイチュウ, Haichū) is a fruit-flavored chewy Japanese candy sold by Morinaga & Company.

History

The soft, chewy candy was first released in Japan in 1975. It was re-released in its current shape (a stick of several individually-wrapped candies) in February 1986.

There are a myriad of Hi-Chew flavors and the candy also comes in a plethora of regional and seasonal varieties, which is not uncommon among Japanese confectioneries.

Hi-Chew is known for its outer white coating (the same in every flavor) and inner colored flavoring. The exceptions to this rule are the Strawberry Cheesecake and Yogurt flavors, where the candy coloring scheme is reversed, to wit, an outer colored coating with a white inner flavoring. However, these varieties taste surprisingly similar to their original fruit counterparts. One questions the effect of the reversed colors and whether these flavors were only added to extend the already extensive range. Nevertheless, it is widely popular and can be found in faraway countries, such as New Zealand.

Hi-Chew has become a particular favorite of law students at the University of Auckland.

OMG!!! I LOVE HICHEWS!!!

See also

• Morinaga & Company
• Puccho

External links

• Hi-chew official site
• Morinaga & Company