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Gionee

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Gionee
Company typePrivate
IndustryConsumer electronics
Founded16 September 2002; 22 years ago (2002-09-16)
FounderLiu Lirong
Defunct10 December 2018; 6 years ago (10 December 2018)
FateBankruptcy (Gionee Indian unit aquared by Indian mobile brand Karbonn Mobiles in 2019)
HeadquartersShenzhen, Guangdong, China 2002-2019
Delhi, India 2019 Present
Area served
India
ProductsMobile phones, smart watches
WebsiteGionee India
Gionee
Simplified Chinese金立通信设备有限公司
Traditional Chinese金立通信設備有限公司
Literal meaningGionee Communication Equipment Co. Ltd.
Transcriptions
Standard Mandarin
Hanyu PinyinJīnlì Tōngxìn Shèbèi Yǒuxiàn Gōngsī
Gionee Elife S5.1 at Mobile World Congress 2015 Barcelona

Gionee (Chinese: 金立; pinyin: Jīnlì) is a Chinese smartphone manufacturer based in Shenzhen, Guangdong.[1] Founded in 2002,[2] it was one of China's largest mobile phone manufacturers.[3] According to Gartner, its market share in China was 4.7% in 2012,[4] and it expanded into other markets, including India, Taiwan, Bangladesh, Nigeria, Vietnam, Myanmar, Nepal, Thailand, the Philippines and Algeria.[2]

History

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In August 2016, Gionee India introduced their plans to build a manufacturing plant in India. At the same time, Gionee introduced its first Made in India smartphone with the introduction of the F103 model. The model was manufactured in a Foxconn plant in Sri City, Andhra Pradesh.[5][6] In November 2018, it was reported that chairman Liu Lirong lost over US$144 million to gambling in a casino.[7][8] On 10 December 2018, the Shenzhen Intermediate People's Court accepted the bankruptcy liquidation application filed by Huaxing Bank against Gionee.[9][10][11][12]

In 2019, Gionee India was acquired by the promoters of Karbonn. In 2020 they announced Gionee Mobile as a sub-brand of Karbonn.[13]

On 01 March 2021, the company launched the Gionee Max Pro in India. The phone features a 6,000 mAh battery, a 6.52-inch display, 3 GB of RAM paired with 32 GB inbuilt storage and can be expanded via microSD card.[14]

Association with BLU Products

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BLU Products, a cell phone manufacturer based in Miami, Florida, sells many rebadged Gionee phones under their brand name in the United States and other North American markets, and engineers phones together with Gionee China and Gionee India.[15]

Controversies

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In 2014, it was shown by the German media that Gionee was delivering smartphones and tablets with pre-installed malware and viruses.[16][17][18]

References

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  1. ^ "Shenzhen Gionee Communication Equipment Co Ltd: Company Profile". Bloomberg.
  2. ^ a b "Gionee - Company Background". global.gionee.com. Archived from the original on 21 December 2018. Retrieved 24 December 2017.
  3. ^ Krishna, R. Jai (8 August 2014). "Arrival of Chinese Phone Brands Sets Stage for Price War in India". Retrieved 12 August 2014.
  4. ^ Nandakumar, Indu; Valsan, Visy (22 November 2013). "Smartphone market: Can China's Gionee take on Apple, Samsung in India?". Archived from the original on 25 November 2013. Retrieved 12 August 2014.
  5. ^ Verma, Hansa (22 August 2016). "Gionee to set up its own manufacturing plant in India, says company CEO". The Indian Express. Retrieved 6 October 2016.
  6. ^ "Gionee to sell its India operations to Karbonn Mobiles in deal worth Rs 250 crore". The News Minute. 27 June 2018. Retrieved 12 September 2018.
  7. ^ "Gionee nears bankruptcy with chairman losing over $144 mn to gambling". ETTelecom.com. Retrieved 17 December 2018.
  8. ^ "Gionee close to bankruptcy as chairman admits to $144m gambling loss". www.androidauthority.com. 17 December 2018. Retrieved 17 December 2018.
  9. ^ "媒体:法院正式裁定金立破产". finance.ifeng.com. Retrieved 17 December 2018.
  10. ^ "Gionee faces bankruptcy as chairman gambles and loses company fund". The Sentinel. 24 December 2018. Retrieved 5 January 2019.
  11. ^ "Gionee close to bankruptcy as chairman admits to $144m gambling loss". www.androidauthority.com. 17 December 2018. Retrieved 5 January 2019.
  12. ^ "This Chinese smartphone company is bankrupt after chairman lost $144 million in gambling". The Times of India. 20 December 2018. Retrieved 5 January 2019.
  13. ^ "Gionee sells india operations to Karbonn for deal worth 250cr". The News Minute. Retrieved 2 December 2024.
  14. ^ "Gionee Max Pro With 6,000mAh Battery Launched in India". NDTV Gadgets 360. March 2021. Retrieved 1 March 2021.
  15. ^ "Our interview with CEO of Blu Products: spec wars, upcoming products, LTE support, and more". AndroidGuys. 21 June 2014. Retrieved 6 October 2016.
  16. ^ Wenn der Spion in der Hosentasche steckt, Die Welt 2014/10/12
  17. ^ Lookout meldet auf Smartphones vorinstallierten Android-Trojaner
  18. ^ China-Phones mit Malware ab Werk
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