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Elizabeth Suzann

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Elizabeth Suzann
IndustryFashion
Founded2013; 11 years ago (2013)
FounderElizabeth Pape
Headquarters,
United States
Websiteelizabethsuzannstudio.com

Elizabeth Suzann was a slow fashion, direct-to-consumer clothing company founded in 2013. It was based in Nashville, Tennessee. After peaking as an operation with 42 employees and a 10,000-foot warehouse, the company announced its closure in April 2020, due to financial difficulties including the emerging COVID-19 pandemic.[1] In December 2020,[citation needed] the founder opened a new business operating as Elizabeth Suzann Studio, staffed only by the founder and one assistant in a backyard workshop.[2]

Background

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Elizabeth Pape, the founder and CEO of Elizabeth Suzann, started making clothing items in her spare bedroom and selling them through an online Etsy store, before launching the Elizabeth Suzann line in late 2013.[3][4] About a year after launching, the brand reached $1 million in sales.[5] As of 2017, Elizabeth Suzann clothing was manufactured in a warehouse in Nashville that had an in-house sewing staff, cutters, and fulfillment employees.[6]

On January 2, 2017, Pape wrote a blog post that detailed the cost of a garment from the Elizabeth Suzann line and compared it with the cost of a garment from a fast fashion retailer.[7][8] Later that year, she appeared on an episode of the EconTalk podcast to explain the financial challenges behind running a profitable fashion brand while staying within the slow fashion movement.[9]

Products

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Elizabeth Suzann and Elizabeth Suzann Studio have focused on minimalist and neutral basics made from natural fibers including linen, silk, and cotton.[citation needed]

Popularity

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Brittany Howard of the Alabama Shakes rock band said she was a fan of the Elizabeth Suzann brand.[10][promotional source?]

References

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  1. ^ Testa, Jessica (May 21, 2020). "Saying Goodbye to Elizabeth Suzann". The New York Times. Retrieved June 11, 2020.
  2. ^ "Contact Us & FAQs". Elizabeth Suzann Studio. Retrieved December 6, 2022.
  3. ^ Phelan, Hayley (August 27, 2015). "A Basics Line That Strives for Less-Is-More". The New York Times. Retrieved April 16, 2019.
  4. ^ "Ask me anything professional". elizabethsuzann.com. Archived from the original on 2019-04-17. Retrieved 2019-04-17.
  5. ^ Lockwood, Lisa (February 3, 2015). "Nashville Designer Finds Success with ElizabethSuzann.com". WWD. Retrieved April 16, 2019.
  6. ^ "A Nashville Couple Who (Literally) Lives at the Office". Cup of Jo. April 27, 2017. Retrieved April 16, 2019.
  7. ^ "Money Talk". Elizabeth Suzann. Archived from the original on 2019-04-17. Retrieved 2019-04-17.
  8. ^ Bain, Marc (January 28, 2017). "A fashion designer breaks down why some clothes are worth spending more on". Quartz.
  9. ^ Roberts, Russ. "Elizabeth Pape on Manufacturing and Selling Women's Clothing and Elizabeth Suzann". EconTalk. Retrieved April 16, 2019.
  10. ^ "Brittany Howard: Clothing Is..." elizabethsuzann.com. Archived from the original on April 17, 2019. Retrieved April 26, 2019.