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Scorpion (company)

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Scorpion
Company typePrivate
IndustryMarketing
Founded2001
FounderRustin Kretz
Headquarters
Key people
Rustin Kretz (CEO)[1]
Raj Ramanan (COO)[2]
Matthew Shepherd (CFO)[3]
Bridgette Moore (CPO)[4]
ProductsMarketing and technology services
Websitescorpion.co

Scorpion Design is an American technology company that provides marketing and technology services to small businesses.[5][6] The company is known for using artificial intelligence to gain insights on how to expand a business.[7] It is based in Lehi, Utah, U.S.[8]

History

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Scorpion was founded in 2001 by Rustin Kretz.[9][10] It started out as a website builder for legal companies and has expanded to include a full stack of technology and marketing services for the legal, healthcare, home services, and franchise spaces.[11]

In August 2018, Scorpion started a show named "Get to Work".[12]

Over the years, Scorpion has played its part in market research and surveys, with the latest survey held in 2022 about the support of local businesses by people during the COVID-19 pandemic.[13]

In April 2021, Scorpion received $100 million in investment from Bregal Sagemount.[14]

Scorpion was part of the Inc. 5000 List of America's Fastest-Growing Companies between 2011 and 2020.[9][15]

Acquisitions

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In July 2017, Scorpion acquired a New York-based marketing firm named Driven Local.[9][16][17]

In September 2021, Scorpion acquired a franchise marketing agency, Wheat Creative, and it was added into its franchise division.[18] In November 2021, Scorpion made another acquisition and acquired a digital marketing company, MediaSmack, which is active in the legal industry.[19][20] In the same year, the company acquired a software company, CanIRank.[21][14]

Technology

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Scorpion employs artificial intelligence to assist businesses in improving their ad purchases, getting to know their clients better, and expanding.[11]

Scorpion technology assists businesses in ranking in search engines, managing lead flow, and knowing in detail about cash flows, allowing them to make better decisions.[11] They also provide an all-in-one dashboard where a company can view the results.[11] Live chat, texting, and marketing automation is also available.[11]

Operations and offices

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Scorpion offices are located in Dallas, Texas; Valencia, California; Salt Lake City, Utah; Islandia, New York; and Denver, Colorado.[8][9]

In March 2021, Scorpion moved its head office to Utah from California.[7][22][21]

In July 2021, Scorpion relocated its Addison, Texas office to Dallas, Texas.[8]

References

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  1. ^ Mullen, Patrick (5 October 2017). "SCV Business Journal honors local entrepreneurs".
  2. ^ "Raj Ramanan". The SL Enterprise.
  3. ^ Madler, Mark (26 November 2017). "Scorpion's HQ". Los Angeles Business Journal.
  4. ^ "Bridgette Moore". Crain's Chicago Business.
  5. ^ Cheatham, Jeff (1 September 2022). "A Look at Some of the Best Franchise Marketing Firms". Entrepreneur.
  6. ^ "Scorpion Design". Bloomberg.
  7. ^ a b Wallace, Brice (21 March 2021). "Marketing firm moving to Utah, bringing more than 1,000 jobs". The SL Enterprise.
  8. ^ a b c Brown, Steve (8 July 2021). "Marketing and design firm leaving Addison for new Uptown Dallas office". The Dallas Morning News.
  9. ^ a b c d "Scorpion buys N.Y.-based digital marketing firm". The Signal. 25 July 2017.
  10. ^ Foerch, Andrew (10 November 2019). "Culture of Constant Improvement Powers Scorpion".
  11. ^ a b c d e "Technology".
  12. ^ Russel, Joel (23 August 2018). "Scorpion Launches YouTube Show About Clients".
  13. ^ "Scorpion survey finds strong support for local businesses during pandemic". The SL Enterprise. 8 January 2022.
  14. ^ a b "Internet marketing firm Scorpion raises $100 mln from Bregal Sagemount". Reuters. 14 April 2021.
  15. ^ "Scorpion". Inc.
  16. ^ Ellingson, Annlee (24 July 2017). "Scorpion expands nationally with Driven Local acquisition". LA Business.
  17. ^ Lee, Iris (24 July 2017). "Scorpion Buys N.Y. Marketing Firm".
  18. ^ "SLC's Scorpion acquires Wheat Creative". The SL Enterprise. 27 September 2021.
  19. ^ "SLC marketing company Scorpion buys Texas legal digital marketer". The SL Enterprise. 20 November 2021.
  20. ^ Dipshan, Rhys (10 November 2021). "Scorpion Acquires Law Firm Digital Marketing Company MediaSmack". Law.com.
  21. ^ a b Alvareng, Emily (16 April 2021). "Scorpion Announces Plans to Move Headquarters". SCVTV.
  22. ^ Bink, Addy (11 March 2021). "Tech company to bring over 1,000 jobs to Utah over next five years". KTVX.