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San Sanana

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"San Sanana"
Single by Alka Yagnik and Hema Sardesai
LanguageHindi
ReleasedSeptember 13, 2001 (2001-09-13)
GenreIndi-pop
Length5:55
Songwriter(s)Anu Malik
Producer(s)
  • Ashish Manchanda
Music video
"San Sanana" on YouTube

"San Sanana" is a 2001 Hindi song by Alka Yagnik featuring Hema Sardesai. It was composed by Anu Malik, and was among the soundtracks of the Bollywood film, Asoka (2001).[1]

In early 2024, the song came to international prominence through TikTok and other short-form video platforms via the "Asoka makeup trend". It eventually charted on the US TikTok Billboard Top 50 where it peaked at number 23 on the chart dated May 25, 2024.[2]

Personnel

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All credits are adapted from Apple Music.[3]

Musicians

Technical

  • Anu Malik – Composer
  • Anand Bakshi – Lyrics
  • Ashish Manchanda – Mixing Engineer and Mastering Engineer

Asoka makeup trend

[edit]

The song gained international popularity in April 2024 via TikTok and other short-form video platforms such as Instagram Reels[4] through the Asoka makeup trend also referred to as the Asoka makeup challenge. Makeup artists and internet personalities would lip sync to the lyrics while slowly transforming into an Indian bride, often interspersed with different styles of Indian makeup, looks and clothing, including dressing in the style of Kareena Kapoor's character in the 2001 film.[5] It would culminate in a full reveal of the finished Indian bridal look.[5] The trend was initiated by Indonesian TikTok creator, Sita Suwarnadwipa where it then spread across TikTok and then to other short-form video platforms.[6]

Charts

[edit]
Chart performance for "San Sanana"
Chart (2024) Peak
position
US TikTok Billboard Top 50[2] 23

References

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  1. ^ Sehgal, Chirag (17 May 2024). "Anu Malik Feels Thrilled As Asoka Song San Sanana Goes Global: 'Finally Getting My Reward'". News18. Retrieved 9 July 2024.
  2. ^ a b "TikTok Billboard Top 50: Week of May 25, 2024". Billboard. Retrieved 30 May 2024.
  3. ^ "San Sanana". Apple Music. Retrieved May 30, 2024.
  4. ^ Yasmin, Shahana (14 May 2024). "Asoka makeup challenge: Why are TikTokers suddenly obsessed with a 2001 cult Bollywood film?". Yahoo. Retrieved 9 December 2024.
  5. ^ a b Tugonon, Christian (21 April 2024). "Exploring the 'Asoka makeup trend' on TikTok". SunStar Publishing Inc. Retrieved 9 July 2024.
  6. ^ Roy, Srijoni Gupta (11 May 2024). "What is the Asoka makeup trend and how can you take part in this TikTok beauty challenge?". Prestige. Retrieved 9 December 2024.