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My/Mochi Ice Cream

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My/Mochi Ice Cream
FoundedMarch 2015
Los Angeles, California
Headquarters
Los Angeles, California
,
United States
Area served
Canada
United States
ProductsMochi ice cream, frozen desserts
Websitehttps://www.mymochi.com/

My/Mochi Ice Cream is an American ice cream brand sold in the United States, Mexico and Canada.[1] The company was founded in 2015, after private equity firm Century Park Capital Partners bought Mikawaya, a Los Angeles–based confectionery company that is credited with the invention of mochi ice cream.[2][3] To popularize mochi ice cream and make it more accessible, the company launched the My/Mo Mochi Ice Cream brand in 2017.[4]

My/Mochi sells mochi ice cream, low-calorie ice cream balls wrapped in a pillowy sweet rice dumpling.[5] My/Mochi manufactures and markets an assortment of mochi ice cream flavors including dairy, and non-dairy and vegan choices.[6][7][8] My/Mochi is generally found in the frozen food aisles of grocery stores, though certain grocery chains have established “Mochi Bars” where the confection can be accessed quickly and easily. [9]

In January 2020, Lakeview Capital acquired My/Mochi from Century Park Capital Partners.[10][11] In June 2020, My/Mochi introduced single-serve packaging due to both environmental and food safety concerns.[12][13]

In February 2021, My/Mo Mochi Ice Cream changed its name to My/Mochi Ice Cream.[14]

References

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  1. ^ "Marketing officer explains how a frozen dessert caught fire". foxbusiness.com. 7 October 2018. Retrieved 2020-11-08.
  2. ^ "Century Park Capital Partners Completes Acquisition Of Mikawaya". centuryparkcapital.com/. Retrieved 2020-11-08.
  3. ^ "How Mochi Ice Cream Took Over the Freezer Aisle". vice.com/. 22 March 2021. Retrieved 2021-03-26.
  4. ^ "Mochi ice cream is finally having a mainstream moment". cnn.com. 9 December 2019. Retrieved 2020-11-08.
  5. ^ "Why mochi ice cream continues to dominate the novelty market". fooddive.com. Retrieved 2020-11-08.
  6. ^ "My/Mo Mochi Flavors". mymomochi.com. Retrieved 2020-11-08.
  7. ^ "The untold truth of mochi ice cream". mashed.com. 30 March 2020. Retrieved 2020-11-08.
  8. ^ "How Mochi Ice Cream Went From Obscure Treat to More Than $100 Million in Sales". mymomochi.com. 3 June 2019. Retrieved 2020-11-08.
  9. ^ "How My/Mo is taking a centuries-old treat into the 21st century". finance.yahoo.com. 13 June 2019. Retrieved 2020-11-08.
  10. ^ "Lakeview Capital acquires US brand My/Mo Mochi Ice Cream". foodbev.com. 31 January 2020. Retrieved 2020-11-08.
  11. ^ "Lakeview Capital acquired The Mochi Ice Cream Co., a Los Angeles-based maker of branded mochi ice cream, from Century Park Capital Partners". axios.com. Retrieved 2020-11-08.
  12. ^ "Novelty Ice Cream Downsizes Packs, Upsizes Benefits". packagingdigest.com. 9 June 2020. Retrieved 2020-11-08.
  13. ^ "MOCHI MADNESS". Cassandra.co. Archived from the original on 2020-09-24. Retrieved 2020-11-08.
  14. ^ "My/Mochi Listens to Consumers for Name Change". labusinessjournal.com. Retrieved 2020-03-26.
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