Ddotty
| Dotty | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|
| Personal information | ||||||||||
| Born | Na Hee-sun 10 December 1986 Cheongju, North Chungcheong Province, South Korea | |||||||||
| Occupation(s) | YouTuber, Businessman | |||||||||
| Organization | Sandbox Network | |||||||||
| YouTube information | ||||||||||
| Channel | ||||||||||
| Years active | 2013–present | |||||||||
| Genre | Gaming Role-playing | |||||||||
| Subscribers | 2.34 million[1] | |||||||||
| Total views | 2.8 billion[1] | |||||||||
| Contents are in | Korean | |||||||||
| ||||||||||
Na Hee-sun (Korean: 나희선; born 10 December 1986), also known by his online alias Ddotty (도티TV, also spelled as "Dotty") is a South Korean YouTuber, internet personality and businessman. He is the current president and co-founder of Sandbox Network, a MCN.[2][3] Na gained fame as an internet celebrity among young audiences through his family-friendly content, which focused mostly on the video game Minecraft.
Life and Career
[edit]Na was born in Cheongju, North Chungcheong Province, on December 10, 1986. After graduating from Pungsaeng High School, he earned a bachelor's degree in Law in Yonsei University to pursue a law career. In an interview with The Dong-A Ilbo, Na recounted that he felt burdened with the costs of Law school and later became interested in becoming a production designer for a broadcasting company. When the success of South Korean singer Psy's "Gangnam Style" on YouTube brought the video-sharing platform into recognition among Korean audiences, Na became interested and conceived a YouTube channel with "around 1000 subscribers" on his resume would help him better pursue a career in TV production. He uploaded his first video on October 16, 2013, which was a playthrough of the video game Minecraft.[4][5][6]
In 2014, Na visited the US to attend that year's VidCon, with Lee Pil-sung, a friend of his who was then a Google employee.[5] Subsequently, the two founded Sandbox Network, a multi-channel network (MCN), in 2015, with Na as the CCO[7] and Lee as the CEO.[8][9]
Na gained popularity through his kid-orientated content, focusing mostly on playthroughs or role-playing web series on various online video games such as Minecraft, Roblox, and Clash Royale.[7] He has made appearances in various South Korean TV shows including Radio Star, Omniscient Interfering View, and Happy Together. His immense fame among young viewers gave him the nickname "Elementary School President" (Korean: 초통령).[10][11]
Controversies
[edit]Na became involved with the 2020 Korean YouTube backdoor advertising controversy when several YouTubers associated with Sandbox Network were revealed to have published videos with advertised content without labeling their videos with tags disclosing paid promotions.[12] On August 7, Sandbxox Network revealed a statement of apology acknowledging the company's responsibility.[13]
On May 2, 2024, Na was prosecuted by KORAIL for trespassing when he posted a video of himself inside an operational railroad in Yongsan District, Seoul, on Instagram. The video was later taken down, and Sandbox Network released a statement of apology, elaborating that the railroad was mistaken as defunct.[14][15]
Filmography
[edit]| Year | Broadcast | Show | Role | Remarks |
|---|---|---|---|---|
| 2019 | MBC | King of Mask Singer | Guest | |
| Tooniverse | My YouTube Diary | Himself | ||
| MBC | Omniscient Interfering View | Guest | ||
| 2020 | Animax Korea | DDottyui Banggwahu Ranking | Host | |
| MBC | Those Who Cross the Line | Guest | ||
| tvN | Problematic Men | Regular guest | ||
| MBC | Video Star | Guest | ||
| KBS | Gag Concert | Guest | ||
| JTBC | Travelling Market | Seller | ||
| MBN | Voice Trot | Contestant | ||
| KBS | Boss in the Mirror | Special guest | Met with Hyun Joo-yup at Sandbox Network's headquarters | |
| Tooniverse | My YouTube Diary 2 | Himself | ||
| 2021 | SBS | Racket Boys | Special appearance | |
| 2022 | Tooniverse | Dasi Mannan Segye: Jjeomimun | Himself | Special appearance |
| Mnet | Show Me the Money 11 | Contestant |
| Year | Title | Role |
|---|---|---|
| 2023 | Dotty and the Tower of Eternity[16] | Himself |
References
[edit]- ^ a b "About Dotty". YouTube.
- ^ Park, Sae-jin (July 26, 2018). "[INTERVIEW] Sandbox Network aims to become top multi-channel network company". Aju Press.
- ^ 박상철; 이신형 (2019-08-31). "샌드박스네트워크의 MCN(Multi-Channel Network) 시장 진입 전략". Korea Business Review. 23 (3). 2020-05-22 확인: 99-123. doi:10.17287/kbr.2019.23.3.99.
- ^ "[도티]마인크래프트 싱글플레이 도전과제 올클리어 #1일차-1편" on YouTube
- ^ a b 김재희 (June 3, 2024). ""넘어질 바엔 멈추세요" 234만 유튜버 도티가 공황장애와 번아웃을 이겨낸 방법[BreakFirst]". The Dong-A Ilbo (in Korean).
- ^ 김현정; 강민혜; 김신희; 이동우; 홍아랑; 임익순 (April 29, 2018). "[소년중앙] 도티에게 듣는 '10대 눈높이 맞춤 영상 어떻게 만들어질까'". JoongAng Ilbo (in Korean).
- ^ a b 김유림 (October 1, 2017). "구독자 수 189만명·유튜브 10억 뷰…청소년의 우상 게임 크리에이터 '도티'". The Dong-A Ilbo (in Korean).
- ^ 신수현 (March 29, 2024). "슈카·곽튜브·빠니보틀이 선택한 '이 남자'..."유튜브로 성공하려면 세가지 갖춰야" [남돈남산]". Maeil Business Newspaper (in Korean).
- ^ 임경업 (November 28, 2022). "[쫌아는기자들] 구조조정하는 샌드박스의 창업가 이필성 인터뷰". The Chosun Ilbo (in Korean).
- ^ 동아닷컴 디지털뉴스팀 (June 27, 2019). "'초통령' 도티 "유튜브 채널 구독자 수 250만, 연매출은 200억"". The Dong-A Ilbo (in Korean).
- ^ 김진선 (October 16, 2019). "'초통령' 도티 "영상 한 개에 800만원 수입"…어마어마한 한 해 수익 얼마?". 서울경제 (in Korean).
- ^ Nam, Hyun-woo (2020-08-13). "Controversy grows over YouTubers' undisclosed ads". The Korea Times.
- ^ OSEN (August 7, 2020). "도티, 샌드박스도 '뒷광고' 사과→인성 논란까지...'초통령'의 논란 [종합]". The Chosun Ilbo.
- ^ 고경주 (2024-05-03). "'초통령' 유튜버 도티, 철로서 촬영하다 고발 당해…"폐선로인 줄"". The Hankyoreh (in Korean). Retrieved 2024-07-11.
- ^ 이가영 (May 2, 2024). ""아이들 따라하면 어쩌려고" 초통령 유튜버 도티, 선로 촬영 논란". Chosun Ilbo (in Korean).
- ^ Do-ti-wa yeong-won-eui tap at IMDb