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Danza Kuduro

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"Danza Kuduro"
Single by Don Omar and Lucenzo
from the album Don Omar Presents: Meet the Orphans and Fast Five
Language
ReleasedAugust 15, 2010
Recorded2010
Genre
Length3:19
LabelMachete
Songwriter(s)
Producer(s)Lucenzo
Don Omar singles chronology
"Ciao Bella"
(2009)
"Danza Kuduro"
(2010)
"Huérfano De Amor"
(2011)
Lucenzo singles chronology
"Vem Dançar Kuduro"
(2010)
"Danza Kuduro"
(2010)
"Baila Morena"
(2010)
Audio sample
Music video
"Danza Kuduro" on YouTube

"Danza Kuduro" (English: Kuduro Dance) is a Spanish/Portuguese song by Puerto Rican recording artist Don Omar and Portuguese–French singer Lucenzo, from Don Omar's collaborative album Meet the Orphans. The song is an adaptation of Lucenzo's "Vem Dançar Kuduro", a Portuguese/English one. It was released as the lead single from the album on August 15, 2010, through Machete and VI record labels.

"Danza Kuduro" became a hit in most Latin American countries,[1] and eventually all over Europe.[1] The song was number one on the Hot Latin Songs, giving Don Omar his second US Billboard Hot Latin Songs number-one hit and Lucenzo his first.[2] A remake of the song is also featured in the 2011 movie Fast Five as an ending song and is on the film's soundtrack album. "Danza Kuduro" ended up being the most successful song with a significant number of verses in European Portuguese of the 2010s. The track ranked 43 on Rolling Stone's Greatest Latin Pop Songs.[3]

Kuduro is a style of dancing, as well as a musical genre, from Angola. Brazilian rapper Daddy Kall and singer Latino released a Brazilian version of the song, "Dança Kuduro", with amended Portuguese lyrics.

Background

[edit]

The song, written and produced by Lucenzo, is mostly sung in Spanish by Don Omar, except for Lucenzo's lone verse in European Portuguese. The verse is taken from Lucenzo's previously released song "Vem Dançar Kuduro" (2010), featuring Big Ali. Kuduro is a dance style practiced in the southwestern African country of Angola. Originally designed to pay tribute towards the many disfigured and crippled people within the country due to the deadly civil war that ravaged this state and left landmines throughout the region. The dance is meant not only to pay tribute towards these handicapped individuals, but also incorporate their erratic and jerky movements into the flow of the moves. While Portugal once retained bloody control over its former colony the diasporic spread of the musically inspired dance craze has added to the feel of "world music" taking the concept of Kuduro from Brazil to Beijing.[4]

Critical reception

[edit]

Amar Toor from Aol Radio Blog said that the song "showcases one of reggaeton's brightest stars at his absolute best. [...] Don Omar's song is so infectious, it will likely get buried in your mind after just one listen -- and trust us, that's a very good thing".[5]

Monica Herrera from Billboard said "The propulsive beat is laced with crowd-pleasing electric accordion runs, over which Don Omar sings and raps about a simple yet evergreen concept: dancing up a storm. The song wisely shifts him toward more tropical-leaning material-a move all too familiar in reggaetón's post-boom era-while letting him continue to explore new sounds and maintain his hold over Latin dancefloors around the world."[6] Allison Stewart from The Washington Post said that the song "exemplifies what Omar and company do best: It's a sunny, up-tempo, utterly winning variation on Latin dance pop. 'Orphans' otherwise contains seemingly infinite variations on reggaeton, though there's nothing else as great as the standard genre track 'Hasta Abajo', which appears here in un-remixed form".[7] At the Latin Grammy Awards of 2011, "Danza Kuduro" received a nomination for Best Urban Song. It won the Billboard Latin Music Award for Latin Rhythm Airplay Song of the Year in 2011 and 2012.[8][9]

Commercial performance

[edit]

The song debuted at number 48 on the Billboard Hot Latin Songs. One week later, the song debuted at number 34 on the Tropical Songs.[10] The song has become Don Omar's second number-one hit on the Billboard Latin Songs, and also topped the Latin Rhythm Songs, Latin Tropical Songs. On the Venezuelan Airplay Chart from the Record Report, the song also reached the top of the Latin Chart,[11] and peaked at number 2 on the main Top 100 Chart.[12] Due to heavy airplay and strong sales in the US, on the issue of May 21, 2011, the song debuted at number 82 on the Billboard Hot 100 and number 93 on the Canadian Hot 100.[13] It has sold over a million digital copies in the US by October 2012.[14]

According to Universal Records, the single became a worldwide hit, reaching No. 1 in Argentina, Ecuador, Venezuela, Italy, Netherlands, Spain, Romania, Austria, Switzerland, Germany, Sweden and on the US Hot Latin Songs chart, and making the top 5 in Serbia, Bosnia and Herzegovina, Colombia, Chile, Central America, Denmark, and Norway.[2] The single has found greater success especially in Italy where it topped the charts for 10 straight weeks.

Music video

[edit]

A music video was filmed on the Caribbean island of St. Martin,[15] and was directed by music video director Vincent Egret, a frequent collaborator of Lucenzo. Production was supervised by Frederico Panetta and his team 4brostudio (Marc-Olivier Jean, Anderson Jean, Dullin Jean, Fayolle Jean Jr.) worked on post-production.

The video shows the singers flaunting their wealth, with Don Omar inviting Lucenzo to a boat ride and picking him up in a BMW Z4. There are also scenes of women dancing around the two singers on the beach. A preview of the video was released through Omar's Facebook account on July 30, 2010.[16] The full music video premiered on August 17, 2010, through Vevo. The video passed 1 million views within the first few days of its release, making "Danza Kuduro" the #3 Most Seen Video in the World.[2][17] Since 2018, the music video for "Danza Kuduro" exceeded one billion views.[18]

Charts

[edit]

Certifications

[edit]
Certifications for "Danza Kuduro"
Region Certification Certified units/sales
Belgium (BEA)[95] Gold 15,000*
Brazil (Pro-Música Brasil)[96] Diamond 250,000
Denmark (IFPI Danmark)[97] 2× Platinum 180,000
Germany (BVMI)[98] 7× Gold 1,050,000
Italy (FIMI)[99] 3× Platinum 90,000*
Japan (RIAJ)[100] Gold 100,000*
Portugal (AFP)[101] 2× Platinum 40,000
Spain (PROMUSICAE)[102] 3× Platinum 180,000
Sweden (GLF)[103] 4× Platinum 160,000
Switzerland (IFPI Switzerland)[104] Platinum 30,000^
United Kingdom (BPI)[105] Platinum 600,000
United States (RIAA)[106] 5× Platinum 5,000,000
Streaming
Japan (RIAJ)[107] Gold 50,000,000

* Sales figures based on certification alone.
^ Shipments figures based on certification alone.
Sales+streaming figures based on certification alone.
Streaming-only figures based on certification alone.

References

[edit]
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