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Coworking

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A coworking space in Berlin

Coworking is an arrangement in which workers for different companies share an office space. It allows cost savings and convenience through the use of common infrastructures, such as equipment, utilities and receptionist and custodial services, and in some cases refreshments and parcel acceptance services.[1] It is attractive to independent contractors, independent scientists, remote workers, digital nomads, and people who travel frequently. Additionally, coworking helps workers avoid the feeling of social isolation they may experience while remote working or traveling[2] and eliminate distractions in home office. Most coworking spaces charge membership dues. Major companies that provide coworking space and serviced offices include WeWork, IWG plc, Industrious, and Impact Hub.

Types

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Coworking is not only about providing a physical place, but also about establishing a community. Its rapid growth has been seen as a possible way for city planners to address the decline of high street retail in urban centres.[3] Its benefits can already be experienced outside of the physical spaces, and it is recommended to start with building a coworking community first before considering opening a coworking place.[4] However, some coworking places have no community building; they just get a part of an existing one by combining their opening with an event which attracts their target group.[5][4]

Coworking tends to fall into two sides: Those that are real-estate-centric (all about selling desks and offices first) while others are community-centric (focused on building community that happens to also have offices or desks). Players target freelance professionals, remote workers, and small to medium enterprises (SMEs) who need a space and seek a community with a collaborative spirit. Customers also often benefit from professional services such as printing or incorporation or consulting.[6]

Coworking is distinct from business accelerators, business incubators, and executive suites.[7] These spaces do not fit into the coworking model because they often miss the social, collaborative, and informal aspects of the process. In coworking, management practices are closer to that of a cooperative, including a focus on community[8] rather than profit.[9] Some coworking participants are also involved in an unconference such as BarCamp.[10]

Some coworking spaces are geared towards particular niches. For example, CoWorking With Wisdom, in Berkeley, California, combines coworking with meditation, mindfulness, and yoga programs,[11] The Wing was founded for "the advancement of a certain type of woman",[12] and Work and Play in South Orange, New Jersey has onsite childcare for entrepreneurial parents.[13] Coworking spaces with a religious aspect include Epiphany Space, a Los Angeles space for artists, and SketchPad, a Chicago space for Jewish not-for-profit organizations.[14]

History

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Citizen Space in San Francisco

Between 2006 and 2015, a few studies showed that the number of coworking spaces and available seats have roughly doubled each year. Coworking was preceded by European hacker spaces of the 1990s, where programmers would exchange skills and best practices.[15]

Some coworking places were developed by remote workers and entrepreneurs seeking an alternative to working in coffeehouses and cafes, or to isolation in independent or home offices.[citation needed] Another major factor that drives demand for coworking is the growing role of independent contractors, digital nomads,[16] and remote or hybrid employees.[17]

In Asia Pacific

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Toong's design in Hanoi is a blend of cultural features and modern details.

Coworking in Asia has become very popular as space is limited in regions like China, Hong Kong, India, the Philippines, Saudi Arabia, Singapore, Taiwan, and Vietnam.[18] The major metropolitan cities in each of these regions are every day coming up with new coworking ideas and spaces, promoting emerging startups and business to adopt the trend. Research from commercial brokerage firm JLL found that flexible work space in Asia-Pacific, including both serviced offices and coworking, surged 150% from 2014 to 2017.[18]

In Pacific countries such as Australia and New Zealand, coworking has been made popular as the prices of commercial spaces and bills rise, with coworking being up to 25% cheaper for most freelancers and businesses.[19]

Coworking space in Makati, the Philippines

In Hong Kong for example, dozens of coworking spaces have been set up to foster the rapidly growing startup community; according to Forbes it is among the leading tech locations in the world, along with New York City and Silicon Valley.[20] Spread across almost all districts, coworking places can be found everywhere while the majority of places are situated on Hong Kong Island and there predominantly in the Central and Sheung Wan districts.[21]

The Malaysian state of Penang, long regarded as the Silicon Valley of the East, has also witnessed an increase in coworking spaces.[22][23] Aside from privately owned startups, the Penang state government has embarked on a drive to convert colonial-era buildings in the capital city of George Town into coworking spaces.[24]

As well as tech startups, coworking is becoming increasingly common amongst digital nomads in Asia. A 2011 survey found most coworkers are currently in their late twenties to late thirties, with an average age of 34 years. Two-thirds are men, one third are women. Four in five coworkers started their career with a university education. The majority of coworkers work in creative industries or new media. Slightly more than half of all coworkers are freelancers.[25]

Coworking is popular in India.[26][27] According to a 2017 report by real estate firm CBRE, there are 350 shared office operators present in India spread across more than 800 locations. Leasing activity by coworking and business center operators more than tripled on 2016.[28]

A coworking space on two levels with stairs and people working together. Underneath a big glass atrium
Coworking space in Melbourne, Australia

In Australia, WeWork and Spaces are present, challenging locally owned and operated companies. Hub Australia is the largest, privately owned Australian coworking operator.[29] With many independent operators opening smaller specialist sites (including in rural[30] and regional areas of the large country), some larger providers have expanded nationwide, with the distance between major cities an asset to both the coworking provider and the community.[31]

In India, Coworking business is very popular in metro city as Tier 2 and Tier 3 Cities of India. In India during 2017 and 2018 indicates a marked increase.[32] While in 2017, the space leased was 1.9 million sq. ft., it increased more than two times to 3.9 million sq. ft. in 2018. India has the third-largest startup ecosystem after China and the US with more than 5,200 startups.[33][34] Now many major cities like Mumbai, Hyderabad, Bangalore, Delhi, Ahmedabad and Chennai have coworking spaces and they are increasing by the day due to the startups.[35]

In Europe

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Coworking space in Glasgow, UK

In 2017, Europe ranked third as a region in terms of the number of coworking spaces, behind the United States (3,205) and Asia (3,975).[36]

France opened its first coworking space in 2008, La Cantine, located in Paris.[37]

The U.K. is among[weasel words] the most responsive European country to the idea of collaborative working, with a special focus on London. In the city, the Shoreditch area leads the coworking market, not only for the large number of coworking places it offers but also for the variety of places that exist to fit the differing needs among start-ups, entrepreneurs and freelancers.[38] Camden Collective is a regeneration project in London that re-purposes previously vacant and underused properties that opened its first 'wire-less, wall-less' coworking space in 2009.[39]

In June 2013, the Government of the United Kingdom announced it would be applying coworking principles to a new pilot scheme for its 'One Public Sector Estate' strategy covering 12 local authorities in England, which will encourage councils to work with central government departments and other bodies so that staff share buildings. This will enable the authorities to encourage collaboration as well as re-use or release property and land deemed surplus to requirements, cutting spending and freeing up land for local development.[40]

Estonia At the beginning of 2022, the Pärnu Start-Up Center coworking space opened in Pärnu. Their aim is to connect remote workers and small entrepreneurs who usually work in a café or at home, offering them a comfortable business centre where they can work in peace and meet their clients. Helping local business community to grow and make new contacts. Believing in the power of community and collaboration, and knowledge that together they can make the impossible possible. The building Hommiku 5 was renovated and funded for digital professionals by Chi Keung Ivan Wong from Hong Kong.[citation needed]

Coworking is also common in continental Europe, in places such as Stockholm and Brussels.[41]

Smaller urban areas with many young and creative people and especially College towns may offer coworking places. Cooperation between coworking spaces and academic environments are focused.[42]

In 2023, the global coworking market was valued at $10.44 billion, and it's projected to grow by 14.6% during the forecast period according to Polaris Market Research. By 2024, the market is expected to reach $14.4 billion, continuing its impressive expansion. It is anticipated to grow at an average annual rate of 17.2%, reaching $37.4 billion by 2031.

In North America

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Since Neuberg started the coworking movement in 2005, San Francisco continues to have a large presence in the coworking community and is home to a growing number of coworking spaces.[43] Also in the Bay Area, Anca Mosoiu established Tech Liminal in 2009, a coworking place in Oakland.[44]

The coworking model for office space is extremely popular in Miami. In fact, a 2018 study done by Yardi Matrix, recognized Miami as the US city with most co-working spaces per square foot.[45] As of 2023, Florida is one of the fastest growing coworking markets. [46]

Coworking has also spread into many other metropolitan areas, with cities such as Seattle, Washington,[47] Portland, Oregon,[48][49] Toronto,[50] Wichita, Kansas,[51] and Columbus, Ohio[52] now offering several coworking venues. In recent years there has been an increase in the number of suburban and rural coworking spaces including Amarillo, Texas,[53] Des Moines, Iowa,[54] Independence, Oregon[55] and Indianapolis, Indiana.[56][57]

The New York coworking community has also been evolving rapidly in Regus and Rockefeller Group Business Center. WeWork and other services have a large presence. The demand for coworking in Brooklyn neighborhoods is high due to the increased number of millennials in the workforce; nearly one in 10 workers in the Gowanus, Brooklyn area are remote workers.[58] The industrial area of Gowanus is seeing a surge in new startups that are redesigning old buildings into new coworking spaces.[59] In Brooklyn, in 2008, the first green-focused coworking space in the US, called Green Spaces, was founded by Jennie Nevin, and it expanded in 2009 to Manhattan and Denver and has been a driving force for green entrepreneurship through the collaboration of coworking.[60]

Venture Park
Hubs in Africa

In Africa

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In 2011, Co-Creation Hub was founded in Yaba, Lagos by Bosun Tijani and Femi Longe, it is often referred to as Cc-Hub and it houses over 50 startups such as BudgIT, GoMyWay, Lifebank, Findworka, Autobox[61]

IHub is also an innovation hub and incubator space for startups founded by Erik Hersman in 2010. iHub was a pioneering coworking space in Africa, in 2019 Cc-hub announces the acquisition[62] of IHub in Nairobi, Kenya.

Ventures Park[63] was founded in 2016 in Abuja by Kola Aina. Its an artsy space for freelancer, entrepreneurs, professionals, and startups manage their operations and network. They launched a Campus Co-working space in University of Abuja known as Ventures Platform campus[64]

In 2023, WomHub coworking space opened in Cape Town. It is a female-founded innovation center and coworking space designed to support women entrepreneurs in South Africa. [65]

Occupancy demographic in coworking spaces

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Age of occupants

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The average age of members in coworking spaces is currently 36 years old, increasing slightly from the previous year. Freelancers and entrepreneurs with staff are the oldest members with an average age of 38 and 40 years, respectively. Meanwhile, employees under the age of 30 make up 43% of the total workforce, with an average age of 33 years.In larger cities, where the ratio of employees is higher, the average age of members is lower at 34.5 years, while smaller cities with populations of less than 100,000 have an average member age of 38.5 years.[66]

Gender of occupants

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Women represent an estimated 40% of workers in coworking spaces, a figure that is thought to be increasing. This rise is largely attributed to the growing number of employees working in coworking spaces; in these spaces, women represent a small majority of employees, 46% of freelancers, and 24% of employer positions. Similar to trends outside of coworking spaces, the share of female members drops, particularly in the age group of 30 to 50 years, after marriage due to child care. This could also be influenced by the longer travel times women often face, especially as employees, when travelling to coworking spaces.[66]

Area of work in occupants

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Smaller coworking spaces largely house freelancers, and as the spaces grow bigger, they provide offices for companies or private individuals, which causes a decline in the ratio of freelancers. However, the trend has stagnated lately, and freelancers still make up 41% of coworking space members. The dominating industries for coworkers are IT, PR & sales. The survey also found that members are highly educated, with around 85% having finished an academic education, and the age group of over 50-year-olds has a slightly lower percentage of university graduates. Additionally, freelancers are more likely to hold a university degree, while employers are more likely to have a doctorate.[66]

See also

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References

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  1. ^ Babb, Courtney; Curtis, Carey; McLeod, Sam (2018-10-02). "The Rise of Shared Work Spaces: A Disruption to Urban Planning Policy?". Urban Policy and Research. 36 (4): 496–512. doi:10.1080/08111146.2018.1476230. hdl:20.500.11937/70106. ISSN 0811-1146. S2CID 158310238.
  2. ^ Butler, Kiera (January 1, 2008). "Practical Values: Works Well With Others". Mother Jones.
  3. ^ Carder, Paul. "Cowrking or coffee shops reinvigorating the town centre". Work&Place Journal.
  4. ^ a b "Space Catalyst: Getting Started". Coworking wiki.
  5. ^ Foertsch, Carsten (2010-09-01). "7 tips for a successful co-working space". Deskmag.
  6. ^ Martin Pasquier (11 February 2015). "The Future of Coworking: coworking visas, corporate partnerships and real-estate specialists". Innovation Is Everywhere. Retrieved 2015-02-14.
  7. ^ DeGuzman, Genevieve (1 November 2011). "Five Big Myths About Coworking". Deskmag.
  8. ^ Fost, Dan (February 20, 2008). "Inspiration Strikes Only a Desk Away". The New York Times.
  9. ^ Fost, Dan (February 20, 2008). "They're Working on Their Own, Just Side by Side". The New York Times.
  10. ^ Clark, Jessica (October 1, 2007). "Coworkers of the World, Unite!". The American Prospect. Archived from the original on 2011-08-10.
  11. ^ "CoWorking With Wisdom opens in Downtown Berkeley". The Daily Californian. July 19, 2018.
  12. ^ North, Anna (February 7, 2019). "The big, controversial business of The Wing, explained". Vox Media.
  13. ^ Kaysen, Ronda (December 23, 2016). "Co-Working Spaces Add a Perk for Parents: Child Care". The New York Times.
  14. ^ "Religious coworking spaces help faithful find community". Broadview. September 19, 2019.
  15. ^ Laura, Bliss (March 2018). "How WeWork Has Perfectly Captured the Millennial Id". The Atlantic.
  16. ^ "Number of digital nomads in the U.S. 2023". Statista. Retrieved 2024-04-04.
  17. ^ Furchgott, Roy (2023-05-31). "Why Are Remote Corporate Workers Having More Fun? Co-Working Spaces". The New York Times. ISSN 0362-4331. Retrieved 2023-12-22.
  18. ^ a b "What does the future look like for coworking in Asia Pacific?". JLL RealViews. 2018-06-21. Retrieved 2019-06-19.[permanent dead link‍]
  19. ^ Barry, Elizabeth (2017-11-15). "Businesses that embrace coworking spaces can cut costs by 25%". finder.com.au. Retrieved 2022-08-24.
  20. ^ Strauss, Karsten (February 2013). "The World's Top 4 Tech Capitals To Watch (after Silicon Valley and New York)". Forbes.
  21. ^ "The best co-working spaces in Hong Kong". Time Out Hong Kong. 2020-01-14. Retrieved 2024-04-04.
  22. ^ Lianne Chia (26 January 2017). "A Silicon Valley of the East: Penang's thriving start-up community". Channel NewsAsia. Archived from the original on 29 January 2018. Retrieved 27 May 2017.
  23. ^ "Is Penang Ready for the Coworking Movement?". Is Penang Ready for the Coworking Movement?. Archived from the original on 2018-06-12. Retrieved 2018-06-07.
  24. ^ "'Repopulating' George Town via co-working, co-living spaces". The Edge. 18 April 2018. Retrieved 7 June 2018.
  25. ^ "First results of Global Coworking Survey". Deskmag Coworking. Retrieved 2019-06-19.
  26. ^ "Co-working spaces to grow 50% in 2017, says JLL India chief". Business Standard. Business Standard. July 20, 2017.
  27. ^ Pant, Shubhra (June 6, 2017). "Co-working spaces go premium". The Times of India.
  28. ^ Huwart, Jean-Yves (2016-09-15). "Coworking India Survey and Data 2016 - SocialWorkplaces.com". SocialWorkplace.com. Retrieved 2023-12-22.
  29. ^ Johanson, Simon (2019-07-02). "Co-working offices are a 'hospitality business'". The Sydney Morning Herald. Retrieved 2022-08-24.
  30. ^ Mahlberg, Tim (19 July 2017). "Australian coworking spaces cater to a more diverse crowd than just young tech entrepreneurs". The Conversation. Retrieved 2019-02-07.
  31. ^ Cummins, Carolyn (2023-09-19). "Co-working office space is staging a comeback as demand rises". The Sydney Morning Herald. Retrieved 2024-04-16.
  32. ^ Sinha, Sanjeev (16 February 2018). "Real Estate in India: Co-working space may be next growth driver". Financial Express. Retrieved 2018-02-16.
  33. ^ "55" (PDF). Archived from the original (PDF) on 2022-12-24. Retrieved 2020-03-31.
  34. ^ "Is India Warming Up To The Idea Of Coworking Spaces?". November 5, 2019.
  35. ^ "Co-working startup Innov8 to double capacity in FY 2023-24". Financial Express. 26 October 2023. Retrieved 2024-04-16.
  36. ^ "Number of Coworking Spaces - 2017" (PDF).
  37. ^ "Le coworking : un peu d'histoire". Les Echos Solutions Business. June 8, 2018.
  38. ^ "Coworking in London: The Ultimate Guide". May 8, 2018.
  39. ^ "London's Camden reinvents itself as hub for emerging businesses", Financial Times (paywall).
  40. ^ "Insight: UK Government announces details of One Public Sector Estate scheme". Archived from the original on 2013-10-14. Retrieved 2013-10-12.
  41. ^ "Infographic: Coworking Space Increasingly Important In Europe". Statista Daily Data. 2019-09-12. Retrieved 2023-12-22.
  42. ^ deskmag Will Coworking Spaces Be The New Classrooms?, 2013-01-30
  43. ^ Abate, Tom (2010-06-04). "Shared work spaces new resource for solo worker". San Francisco Chronicle.
  44. ^ Woodall, Angela (October 15, 2012). "Hometown Hero: Anca Mosoiu, founder of Oakland's Tech Liminal". The Oakland Tribune. Retrieved October 16, 2012.
  45. ^ Wile, Rob (23 February 2019). "Fast internet and free beer: Miami is now America's No. 1 city for co-working". Miami Herald. Retrieved 16 May 2019.
  46. ^ "Quest Workspaces Adds 45K SF To South Florida Footprint". Bisnow. Retrieved 2023-12-22.
  47. ^ Chavez, Jesus (November 9, 2010). "Coworking - You Could Work from Home but Don't Want To". The Seattle Times.
  48. ^ McEwan, Bob (April 11, 2009). "Co-working: a room not of their own". The Oregonian.
  49. ^ Dullroy, Joel (May 9, 2012). "Coworking in Portland". Deskmag.
  50. ^ "Coworking Toronto – Shaping the Future of Work in Toronto". coworkingtoronto.ca.
  51. ^ Carrie, Rengers (Nov 10, 2010). "Labor Party to open in Old Town for collaborative creative office space". The Wichita Eagle. Archived from the original on October 23, 2014. Retrieved March 7, 2012.
  52. ^ Pack, Logan (2024-08-24). "Brick House Blue - Premier coworking space, meeting rooms, and event venue". Brick House Blue. Retrieved 2024-08-24.
  53. ^ RICCI, JAY. "Other People's Business: In a rut at work? It might be time to try coworking; New boutique on a mission to help women in domestic violence centers". Amarillo Globe-News. Retrieved 2022-01-30.
  54. ^ Jett, Tyler. "Two new startup accelerators to operate at Gravitate Coworking". Des Moines Register. Retrieved 2022-01-30.
  55. ^ "Indy Commons celebrates two years". Polk County Itemizer-Observer. 20 March 2019. Retrieved 2022-01-30.
  56. ^ Maxson, Erin. "Home". COhatch - Indianapolis. Archived from the original on 2022-07-11. Retrieved 2022-07-11.
  57. ^ "Four reasons rural coworking spaces matter". Center on Rural Innovation. 2021-02-24. Retrieved 2022-01-30.
  58. ^ Zimmer, Amy (2 June 2015). "MAP: See the Most Popular Neighborhoods for Working From Home". DNA Info. Archived from the original on 11 June 2015. Retrieved 9 June 2015.
  59. ^ Albrecht, Leslie (12 June 2015). "Co-Working Spaces Booming in Gowanus as More Workers Shun Offices". DNA Info. Archived from the original on 22 June 2015. Retrieved 20 June 2015.
  60. ^ "GREEN ACRE". New York Post. 2009-04-13. Retrieved 2017-09-22.
  61. ^ "Our platform focuses on expectant mothers –Lawal". Punch Newspapers. 2016-02-07. Retrieved 2022-03-28.
  62. ^ Shani, Serah (2021-10-11). Indigenous Elites in Africa – The case of Kenya's Maasai. London: Routledge. pp. xi–xxx. doi:10.4324/9781003183990-1. ISBN 9781003183990. Retrieved 2022-03-28.
  63. ^ "Love your workspace, and you'll love your work more". www.theventurespark.com. Retrieved 2022-03-28.
  64. ^ "Ventures Park launches larger hub in Abuja for its expanding user base". TechCabal. 2021-09-21. Retrieved 2022-03-28.
  65. ^ Modise, Ephraim (2023-03-22). "How WomHub wants to facilitate female entrepreneurship in Cape Town". TechCabal. Retrieved 2023-12-22.
  66. ^ a b c Foertsch, Carsten (September 2, 2017). "The Members: Who Works in Coworking Spaces?". Deskmag. Retrieved September 4, 2023.

Further reading

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  • DeGuzman, Genevieve V.; Tang, Andrew I. (August 2011). Working in the UnOffice: A Guide to Coworking for Indie Workers, Small Businesses, and Nonprofits. Night Owls Press. ISBN 978-1-937-64501-4.
  • Jones, Drew; Sundsted, Todd; Bacigalupo, Tony (2009-10-27). I'm Outta Here: how co-working is making the office obsolete. NotanMBA Press. ISBN 978-0982306703.
  • Schuermann, Mathias (2014-02-19). Coworking Space: A Potent Business Model for Plug 'n Play and Indie Workers. epubli GmbH.
  • Balcigalupo, Tony (2015). No More Sink Full of Mugs: Lighten Your Workload, Increase Participation, and Build Better Culture in Your Coworking Space (1st ed.). Tony Bacigalupo.
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