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American Heritage (magazine)

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American Heritage
Cover of the Spring 2018 issue featuring United States President William McKinley
Editor-in-chiefEdwin S. Grosvenor
CategoriesAmerican history
FrequencyQuarterly
Circulation160,000
Founded1947
Final issue2013 (print; relaunched digitally in 2017)
CompanyAmerican Heritage Publishing Company
CountryUnited States
Based inRockville, Maryland
LanguageEnglish
Websitewww.americanheritage.com
ISSN0002-8738

American Heritage is a magazine dedicated to covering the history of the United States for a mainstream readership. Until 2007, the magazine was published by Forbes.[1] Since that time, Edwin S. Grosvenor has been its editor and publisher.[2] Print publication was suspended early in 2013,[3] but the magazine relaunched in digital format with the Summer 2017 issue[4][5] after a Kickstarter campaign raised $31,203 from 587 backers.[6][7] The 70th Anniversary issue of the magazine (Winter 2020) on the subject "What Makes America Great?" includes essays by such historians as Fergus Bordewich, Douglas Brinkley, Joseph Ellis, and David S. Reynolds.[8]

History

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From 1947 to 1949 the American Association for State and Local History published a house organ, American Heritage: A Journal of Community History. In September 1949, AASLH launched the magazine with broader scope for the general public, but keeping certain features geared to educators and historical societies.

In 1954, AASLH sold the magazine to a quartet of writers and editors from Time, Inc. including James Parton, Oliver Jensen, Joseph J. Thorndike and founding editor Bruce Catton, the Pulitzer Prize-winning historian of the Civil War. They formed the American Heritage Publishing Company and introduced the hardcover, 120-page advertising-free "magazine" with Volume 6, Number 1 in December 1954.[9][5] Though, in essence, an entirely new magazine, the publishers kept the volume numbering because the previous incarnation had been indexed in the Reader's Guide to Periodical Literature. Each year begins in December and continues through the following October, published every other month. For example, Volume XXV issues are December 1973, February 1974, April 1974, June 1974, August 1974, and October 1974. December 1974 begins Volume XXVI.

Bruce Catton remained with the magazine for 25 years until his death in 1979 and published over 100 essays.[10] He warned historians against "regarding the past so fondly we are unable to get it in proper focus, and we see virtues that were not there.”[11][12]

In 1964, David McCullough began his writing career as an editor and writer for American Heritage, which he sometimes calls "my graduate school".[13] McCullough wrote numerous articles for the magazine.[14] He turned his article for the June 1966 issue on the Johnstown Flood, Run for Your Lives,[15] into a full-length book titled, The Johnstown Flood. When it became an unexpected bestseller, McCullough left the magazine in 1968 to commit full-time to writing. Later American Heritage articles by McCullough on the transcontinental railroad and Harry Truman also became bestselling books.

McGraw-Hill purchased the American Heritage Publishing Company in 1969.[16] Samuel P. Reed acquired the magazine in 1978.[17] By 1980, costs made the hardcover version prohibitive for a regular subscription. Subscribers could choose the new regular newsstand high-quality softcover or the "Collector's Edition", even plusher and thicker than the previous hardcover. Each is usually about 80 pages and has more "relevant" features and shorter articles than in the early years, but the scope and direction and purpose had not changed. Forbes bought the magazine in 1986.[17]

On May 17, 2007, the magazine, published on a bimonthly basis, announced that it had stopped publication, at least temporarily, with the April/May 2007 issue."[18] On October 27, 2007, Edwin S. Grosvenor, purchased the magazine from Forbes for $500,000 in cash and $10 million in subscription liabilities.[19] Grosvenor, who serves as president and editor-in-chief, is the former editor of the fine arts magazine, Portfolio. Grosvenor was also the editor of the literary magazine, Current Books, and magazines for Marriott and Hyatt Hotels. He was also the CEO of KnowledgeMax, Inc., an online bookseller.

After suspending print publication in 2013, the magazine relaunched digitally in 2017 with a new website and subscriber management system.[5]

Contents

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For a magazine that has lasted seven decades, its way of covering history has changed much over the years. Each issue is still an eclectic collection of articles on the people, places, and events from the entire history of the United States. Today, there is mention of television shows and Web sites, and a greater diversity of articles such as Harvard professor Henry Louis Gates' recent article, "Growing Up Colored,"[20] about life as a young boy in segregated West Virginia.

Recent content has included a special 70th Anniversary issue on "What Makes America Great" (Winter 2020)[21] and an issue on the history of gun control with essays by historian Joseph J. Ellis, law professor Adam Winkler, and gun rights advocate Robert A. Levy.[22]

Some historians have criticized the magazine for what they say is a lack of seriousness. Reviewing David McCullough's book on John Adams in The New Republic,[23] Sean Wilentz stated that during the 1950s, "[Bernard] DeVoto's style of seriousness [was] eclipsed by the more journalistic and sentimentally descriptive style of American Heritage, whose influence is everywhere." Wilentz claimed that McCullough and film maker Ken Burns followed the American Heritage style: "popular history as passive nostalgic spectacle" marching "under the banner of 'narrative'". The magazine's editor at the time, Richard Snow, replied that "this magazine has never taken an overly sentimentalized or simplistic view of the past" and that American Heritage is "a magazine addressed to a lay audience and thus it has the usual fixtures—columns, picture stories, and so forth—and a variety of topics, some of greater consequence than others... but that it publishes many historians "whose work nobody has ever called simplistic, or sentimental, or undemanding.[24]

Numerous articles in American Heritage have later been expanded into bestselling books, including:

In addition to running four to six articles, American Heritage's regular features include

  • "History News" - news and happenings in museums, historic sites, movies
  • "Heritage Travel" - guides to what to see in historic American areas
  • "Now on the Web" - what's being written relating to history around the Web
  • "Letters to the Editor" - readers' letters
  • "My Brush With History" - readers' own stories about incidents in their lives that have some interesting historical significance

Other media

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During the early 1960s, American Heritage sponsored a series of popular military board games produced by the Milton Bradley Company.

Beginning in 1973, and presumably as part of the then-current national lead-up to the Bicentennial, American Heritage teamed up with producer David L. Wolper for a series of four hour-long television specials (broadcast every few months between late 1973 and early 1975) based on events and people in American history, in documentary-like filmed dramatizations with actors taking the roles of historic figures, and key events re-enacted. The specials, sponsored by Texaco, were narrated by actor Cliff Robertson and broadcast on ABC.

The American Heritage Specials

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[29]

The Philadelphia descendants of former King Joseph-Napoléon Bonaparte featured in American Heritage 1970

Editors

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Notable staff and contributors

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Awards

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American Heritage has been the finalist or winner of several National Magazine Awards, especially between 1985 and 1993:

  • 1975, Finalist, National Magazine Award (Visual Excellence), Frank H. Johnson, editor [37]
  • 1985, Winner, National Magazine Award (General Excellence), Byron Dobell, editor [38]
  • 1985, Winner, National Magazine Award (Single-Topic Issue), Byron Dobell, editor [39]
  • 1986, Finalist, National Magazine Award (General Excellence), Byron Dobell, editor [38]
  • 1986, Finalist, National Magazine Award (Design), Byron Dobell, editor, Beth Whitaker, art director [38]
  • 1987, Finalist, National Magazine Award (General Excellence), Byron Dobell, editor [40]
  • 1988, Finalist, National Magazine Award (General Excellence), Byron Dobell, editor [41]
  • 1989, Winner, National Magazine Award (General Excellence), Byron Dobell, editor [42]
  • 1990, Finalist, National Magazine Award (Design), Byron Dobell, editor, Theodore Kalomirakis, art director [43]
  • 1990, Finalist, National Magazine Award (General Excellence), Byron Dobell, editor [44]
  • 1991, Finalist, National Magazine Award (General Excellence), Byron Dobell, editor [45]
  • 1993, Finalist, National Magazine Award (General Excellence), Richard F. Snow, editor [46]
  • 1999, Finalist, National Magazine Award (General Excellence), Richard F. Snow, editor [47]

Samuel Eliot Morison Award

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For other awards with this name, see Samuel Eliot Morison Award (disambiguation).

In 1976, the American Heritage Publishing Company founded and sponsored an award called the Samuel Eliot Morison Award, named for the historian Samuel Eliot Morison. It had the goal of annually honoring an American author whose work shows "that good history is literature as well as high scholarship."[48] The first award was presented on September 28, 1977, by Henry A. Kissinger at the Pierpont Morgan Library, valued at $5,000.[48] It ran for two years.

See also

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References

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  1. ^ Grosvenor, Edwin S. Archived 2009-09-16 at the Wayback Machine "Editor's Letter," American Heritage, Winter 2008.
  2. ^ Rich, Motoko (October 24, 2007). "American Heritage is Bought". The New York Times.
  3. ^ [1]"American Heritage Magazine Temporarily Suspends Publication," History News Network, May 2, 2013.
  4. ^ "American Heritage Returns in Digital Format". PRNewswire.com. PR Newswire.
  5. ^ a b c Reynolds, Mark (June 2017). "Open configuration options American Heritage is Back!". American Heritage Magazine. 63 (1).
  6. ^ "AMERICAN HERITAGE". www.americanheritage.com.
  7. ^ "Saving American Heritage, the Famed Magazine of History". Kickstarter.com. Retrieved December 18, 2016.
  8. ^ "Winter 2020 Issue". American Heritage Magazine. 64:1.
  9. ^ Reynolds, Mark C. (November–December 2004). "Golden Anniversary". American Heritage. 55 (6). American Heritage Publishing. Retrieved January 22, 2012.
  10. ^ "Bio and Essays of Bruce Catton". American Heritage Magazine. Retrieved January 27, 2020.
  11. ^ Blight, David. "Bruce Catton". American Heritage Magazine. 62:1 (Spring 2012).
  12. ^ Jensen, Oliver. "Working with Bruce Catton". American Heritage Magazine. 30:2 (February/March 1979).
  13. ^ "David McCullough Biography". American Academy of Achievement. Archived from the original on May 17, 2008. Retrieved January 22, 2013.
  14. ^ Brief biography and list of American Heritage articles by David McCullough.
  15. ^ "Run For Your Lives! | AMERICAN HERITAGE". www.americanheritage.com.
  16. ^ Christianson, Elin B. (1972). "Mergers in the Publishing Industry, 1958-1970". The Journal of Library History. 7 (1): 5–32. ISSN 0022-2259. JSTOR 25540337. Retrieved March 6, 2021.
  17. ^ a b "Forbes Buys American Heritage Magazine". AP NEWS. Retrieved March 6, 2021.
  18. ^ McGrath, Charles (May 17, 2007). "Magazine Suspends Its Run in History". The New York Times. Retrieved March 8, 2008.
  19. ^ Rich, Motoko (October 24, 2007). "American Heritage Is Bought". The New York Times. Retrieved March 8, 2008.
  20. ^ "Growing Up Colored | AMERICAN HERITAGE". www.americanheritage.com.
  21. ^ "American Heritage Winter 2020". American Heritage. 64 (1).
  22. ^ Grosvenor, Edwin (September 2019). "Introduction: A Special Issue on the Right to Bear Arms". American Heritage. 64 (4). Retrieved January 25, 2020.
  23. ^ Wilentz, Sean. "America Made Easy McCullough, Adams, and the decline of popular history". The New Republic. Retrieved January 22, 2013.
  24. ^ Snow, Richard. "Has American Heritage Gone Soft?". History News Network. Archived from the original on August 27, 2013. Retrieved January 22, 2013.
  25. ^ "A Yankee Among The War Lords | AMERICAN HERITAGE". www.americanheritage.com.
  26. ^ "Pulitzer Prizes for 1972". www.pulitzer.org.
  27. ^ "Maiden Voyage | AMERICAN HERITAGE". www.americanheritage.com.
  28. ^ ""Four Good Legs Between Us" | AMERICAN HERITAGE". www.americanheritage.com.
  29. ^ "THE AMERICAN HERITAGE SPECIALS - David L. Wolper". www.davidlwolper.com. Retrieved September 2, 2021.
  30. ^ Catton, Bruce. "Bio and article list". American Heritage. Retrieved April 6, 2013.
  31. ^ Jensen, Oliver. "Bio and article list". American Heritage. Retrieved April 6, 2013.
  32. ^ Josephy, Alvin. "Bio and article list". American Heritage. Retrieved April 6, 2013.
  33. ^ Ward, Geoffrey. "Bio and article list". American Heritage. Retrieved April 6, 2013.
  34. ^ Dobell, Byron. "Bio and article list". American Heritage. Retrieved April 6, 2013.
  35. ^ Snow, Richard. "Bio and article list". American Heritage. Retrieved April 6, 2013.
  36. ^ Grosvenor, Edwin. "Bio and article list". American Heritage. Retrieved April 6, 2013.
  37. ^ Id., American Society of Magazine Editors, www.Magazine.org Archived 2019-12-30 at the Wayback Machine, entire year cited.
  38. ^ a b c Id., For the April/May, June/July, and December issues.
  39. ^ Id., For "A Medical Picture of the United States", October/November issue.
  40. ^ Id., For the August/September, October/November, and December issues.
  41. ^ Id., For the July/August, November, December and issues.
  42. ^ Id., For the May/June, September/October, and November issues.
  43. ^ Id., For the February, March, and July/August issues.
  44. ^ Id., For the March, May/June, and December issues.
  45. ^ Id., For the February, May/June, and September issues.
  46. ^ Id., For the February/March, May/June, and December issues.
  47. ^ Id., For the May/June, November, and December issues.
  48. ^ a b c Albin Krebs (September 29, 1977). "Notes on People". The New York Times. Retrieved December 23, 2017.
  49. ^ "Samuel Eliot Morison Award 1978". American Heritage. 29 (6). October 1978. Retrieved December 23, 2017.
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